Digital PR Executive and Content Writer

2 weeks ago

Salisbury Wiltshire, United Kingdom Blue Frontier Full time
We are seeking a talented and experienced Digital PR Executive and Content Writer to join our growing team.

We are looking for someone that is extremely driven, enthusiastic, and ambitious.

This role offers the opportunity to be a part of a fast growing and ambitious agency, and to work alongside a team of highly skilled and supportive individuals.

The chosen candidate will be responsible for creating and implementing effective digital PR strategies and compelling content creation for both Blue Frontier and its clients. They will also have the opportunity to work for Blue Frontier’s creative sister agency, cobolt studio .

Department

Digital Marketing

Position

Full-time & permanent

Working Hours

09:00 – 17:30 Monday to Friday

(Excluding bank and public holidays)

(Depending on experience)

Location

Salisbury, Southampton or Bristol office

What will you be doing?

As a Digital PR Executive and Content Writer, you will play a key role in shaping and executing digital PR campaigns while also creating engaging and shareable content.

The ideal candidate will have a passion for storytelling, an understanding of digital trends, and the ability to build relationships with media outlets and influencers. This position requires a creative and strategic mindset to elevate brand presence and drive audience engagement.

Who are we?

Blue Frontier is a dynamic and innovative digital agency dedicated to delivering results for our clients. We work in a colourful and collaborative environment, where you will find the opportunity for development and a flexible and friendly atmosphere. Our teams work on exciting projects, with a wide range of clients and we are always at the forefront of new ideas and technologies.

Your Responsibilities

Digital PR

  • Develop and execute digital PR strategies to enhance brand visibility and reputation.
  • Build and nurture relationships with journalists, bloggers, influencers, and other key stakeholders.
  • Create and maintain a media contact database for outreach purposes.
  • Monitor and analyse media coverage, providing regular reports and insights.
  • Plan and coordinate press releases, product launches, and other PR events.
  • Identify and leverage opportunities for thought leadership and industry partnerships.

Content Writing

  • Produce high-quality, engaging, and SEO-optimised content for various digital channels, including blogs, social media, and email newsletters. This should require minimal supervision and rewrites.
  • Ability to effectively change tone of voice and adapt style of writing for clients in varying industries with different target demographics.
  • Collaborate with internal teams and clients to gather information and insights for content creation.
  • Develop content calendars aligned with business goals and marketing campaigns.
  • Ensure all content is consistent with brand messaging and guidelines.
  • Stay updated on industry trends and incorporate them into content strategies.
  • Edit and proofread content to ensure accuracy, adherence SEO best practices and brand standards.
Required Experience
  • Proven experience in digital PR and content writing, preferably in an agency.
  • Strong understanding of digital marketing trends and social media platforms.
  • Excellent written and verbal communication skills.
  • Ability to build and maintain relationships with media professionals and influencers.
  • Familiarity with SEO best practices and content optimisation.
  • Creative mindset with a passion for storytelling.
  • Strong organisational and project management skills.
  • Proactive attitude and ability to work independently.
What will you get in return?

Blue Frontier is a leading digital agency with 3 vibrant offices across the South West including a central Southampton office with darts board and skyline views. Vibrant and collaborative Bristol office close to the train station. Salisbury office with a pool table and coffee-on-tap. Our passionate and friendly team of experts are encouraged to enjoy a hybrid working model with a minimum of 2 days a week in the office.

It’s an exciting time to be a part of Blue Frontier. We’re constantly expanding our team and our service offering of Digital services. You’ll have the opportunity for personal development with an allocated training budget and career progression opportunities.

We’re a sociable bunch who enjoy fast food and casual dress in the offices each Friday, with frequent social events at team and company level.

How to Apply

Interested candidates are invited to submit their CV, a cover letter, and a portfolio of relevant work to careers@bluefrontier.co.uk . Please include " Digital PR Executive and Content Writer Application " in the subject line.

If you don’t have all of the experience listed above but would still like to apply for a position at Blue Frontier please send us your CV and a cover letter.

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