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Insights Strategist

4 months ago

London, United Kingdom Harnham Full time

INSIGHTS STRATEGIST

UP TO £35,000 + BENEFITS

LONDON, W1D (HYBRID)



THE COMPANY

Harnham is working with an established advertising agency whose clientele base span a range of industries. They are looking for an insight strategist to use data and insights to feed into the creative process. The role will be looking at a range of insights such as audience and category to provide strategies for their client’s campaigns.



THE ROLE

You will:

  • Conducting social listening research for a range of brands
  • Conducting social platform monitoring brand tacking and creative testing analysis to help brands optimise campaign performance
  • Reporting on campaigns
  • Conducting secondary data analysis
  • Conducting quantitative and qualitative primary research including ethnography, moderating consumer workshops and online qualitative research.




YOUR SKILLS AND EXPERIENCE

You will need to have:

  • Working experience with social listening
  • Some experience with qualitative and quantitative research
  • Experience analysing social insights



INTERVIEW PROCESS

  • 1st stage interview – 30 minutes with Hiring Manager
  • 2nd stage – Hiring Manager+ team members will include a data presentation based on an insight brief they will give you before hand.