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Lead Insights Strategist
3 months ago
Vertical Advantage, a forward-thinking consultancy specializing in consumer insights, is dedicated to empowering clients with profound insights and exceptional data through analytical expertise, industry knowledge, and cutting-edge technology. This role presents an exciting opportunity to take charge of your own initiatives as a Lead Insights Strategist.
The Lead Insights Strategist will leverage data to generate meaningful insights that narrate a compelling story, engaging in a variety of projects while integrating information from diverse sources along with specialized industry expertise.
Key Responsibilities:
- Act as a representative of the insights team at internal gatherings and serve as an external advocate for the brand.
- Manage client and syndicated projects from inception to completion, ensuring excellence and adherence to deadlines.
- Develop high-caliber insights and actionable recommendations through effective storytelling and data visualization techniques.
- Investigate trends within the food and beverage sector and organize culinary tours to showcase premier dining establishments and innovative concepts.
- Guarantee consistent content delivery by collaborating with the client sales team and responding to client feedback.
- Work alongside marketing teams to convey insights and bolster brand credibility.
- Collaborate with the Research and Data team to design research initiatives and achieve quality benchmarks.
Qualifications:
- 3-4 years of experience in a comparable position.
- Demonstrated success in a relevant insights role, whether in an agency, FMCG manufacturer, retailer, or foodservice operator environment.
- Proficient in articulating and presenting data and insights effectively.
- Technical proficiency – data literate and adept at utilizing data visualization and analysis tools.
