Chief Marketing Officer

4 weeks ago

London, United Kingdom Suzie Walker Executive Search Full time

Chief Marketing Officer – B2B SaaS – Private Equity backed

Central London – hybrid working, requiring a minimum of 3 days a week in the London office

Up to £180,000 base + bonus and equity

*please note the deadline for applications is Midday on Monday 1st July*

The ideal candidate is a B2B Chief Marketing Officer who's worked in fast paced, high growth SaaS environments with experience of driving revenue through effective lead generation, brand strategy and content.

A technology company with Private Equity backing is looking for a B2B Chief Marketing Officer to develop and drive a high-performance team focusing on lead generation, brand strategy and maximizing revenue.

We are looking for a B2B Chief Marketing Officer who is sharp, commercial, can work at a pace and has the gravitas and influence to drive the team forward and enable growth. A high EQ will be essential as great leadership is required to create effective relationships and communication, both internally and externally.

This is a C-suite role reporting to the CEO. We seek candidates who are strong and positive influencers, highly commercial, with a growth mindset and used to working at pace.

Chief Marketing Officer – B2B SaaS – Private Equity backed

Key remit of role:

  • A full mix role including digital marketing, lead generation and content, brand strategy; communications and PR
  • Use customer insight, data and analysis to develop a clear, commercial marketing and brand strategy, identifying market opportunities to grow revenue and profit, maintaining budgets and forecasts
  • Brand and digital – communicate the brand story/USP, increase digital reach and improve conversion and digital channel optimization
  • Product and lifecycle marketing – define key target markets and share bespoke content and case studies to share value message. Encourage a cross-functional approach, working with product and sales teams to increase conversion rates
  • Manage customer experience post-sales to increase retention and cross-sell
  • Deliver cross-channel campaigns, managing and measuring performance
  • Organize industry events and webinars
  • Develop and drive a high-performance team of marketers, continuously improving their skills and talent

Skills / experience required:

  • Previous experience of having worked in a fast-paced, high growth (start-up/scale-up), Private Equity (PE) backed environment
  • Degree educated, an accomplished professional with extensive B2B SaaS marketing experience (candidates must have worked for a company that has sold software/data)
  • Proven demand generation / lead generation to drive revenue
  • Ability to build great relationships internally and externally with a high EQ. Liaising with multiple departments across the business to deliver results.
  • A truly commercial B2B marketer with a holistic business view and track record of leveraging marketing initiatives to generate measurable business results and drive revenues
  • Customer and data-centric. Commercial but with a creative flair
  • Ability to set customer vision for the organization, drive the expansion of all customer segments, multiple personas, products, and markets
  • Experience in maximizing digital marketing developments and tools, with hands-on performance acquisition experience (SEO and Paid Social)
  • Experience of Salesforce would be advantageous
  • Low ego – a strong and positive influencer; compelling communicator. Flexible and open to ideas, yet confident, self-assured, and resilient

Please submit your CV via LinkedIn. Candidates who have applied via LinkedIn will be reviewed as a priority.

Suzie Walker Executive Search is a firm of specialist headhunters with an expert team recruiting senior interim and permanent senior leaders for B2B and B2C marketing, digital, and technology roles in FTSE 350 and private equity-backed companies.

www.suziewalkerexecutivesearch.co.uk

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