Chief Marketing Officer

1 month ago

London, United Kingdom Stonor Recruitment Full time

This exciting AI Start-Up are in their infancy, but already revolutionizing the way accountancy firms operate.


They are looking for a Chief Marketing Officer to join them at this crucial stage in their development.


Responsibilities:

  • Strategic Leadership: Develop and execute a comprehensive go-to-market strategy to drive growth and brand awareness in the tax technology sector.
  • Marketing Strategy: Create and implement innovative marketing campaigns across digital, social, and traditional channels to promote AI-powered tax solutions.
  • Customer Acquisition: Drive customer acquisition initiatives, including lead generation, nurturing, and conversion strategies to meet aggressive growth targets.
  • Partnership Development: Identify and establish strategic partnerships and distribution channels to expand market reach.
  • Market Research: Conduct market analysis to understand the competitive landscape, customer needs, and emerging trends to inform product roadmap and marketing strategies.
  • Brand Management: Oversee brand positioning, ensuring consistent messaging and a strong market presence.
  • Team Leadership: Build and lead a high-performing marketing team, fostering a culture of innovation, collaboration, and excellence.
  • Performance Tracking: Utilize analytics and metrics to measure the effectiveness of marketing efforts and adjust strategies as needed to optimize results.


Qualifications:

  • Proven experience as a Chief Marketing Officer or in a similar leadership role within a tech startup, preferably in the AI or financial technology sectors.
  • Deep understanding of go-to-market strategies, including product launch, marketing, sales, and customer acquisition.
  • Demonstrated success in driving growth and achieving revenue targets.
  • Strong knowledge of digital marketing, content creation, SEO, social media, and analytics.
  • Excellent leadership, communication, and interpersonal skills.
  • Ability to think strategically and execute tactically.
  • Experience with market research, competitive analysis, and brand management.
  • Entrepreneurial mindset with a passion for innovation and problem-solving.
  • Familiarity with the tax or accounting industry is a plus.


What's in it for you?

  • Competitive salary with performance-based bonuses.
  • Equity options, provide a stake in the company’s success.
  • Flexible working arrangements, including remote work.
  • Opportunity to shape the future of a pioneering AI startup.

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