Head of Research

1 month ago

Stockport, United Kingdom Forward Role Recruitment Full time

Head of Research & Insight

South Manchester

Up to £70,000 + car allowance + benefits


Forward Role is working with a well-established Financial Institution. The business is expanding the Marketing function as they go through a period of exciting transformation with Insights at the heart of all future activity.


This is an incredibly exciting opportunity for a passionate Insights specialist to lead research projects and deliver impactful insights to drive business strategy, whilst enhancing marketing insights and reporting.


Role & Responsibilities:

  • Build an in-depth understanding of the clients and customer, along with the wider market insights – identifying trends, areas of opportunity and growth and utilise data to inform decision making and drive marketing strategy
  • Implement processes to monitor and evaluate marketing effectiveness, and making recommendations for future improvements.
  • Develop and manage the customer/client satisfaction programme – delivering results and insights to the business, whilst working with stakeholders to implement change.
  • Through the use of insights, support the development of the commercial marketing plan – focusing on brand awareness, acquisition to supporting business growth.
  • Provide excellent leadership to a small team, offering mentoring and support


The ideal candidate:

  • A Senior Insights Specialist with a strong understanding of marketing
  • Ability to lead high performing teams
  • Highly analytical and data driven
  • Ability to unearth insights and use to implement improvements and drive change
  • Utilise Insights to drive business decision making
  • Working with internal data sources, along with primary research and utilizing third party data
  • Experience working with senior stakeholders
  • Ability to run large projects
  • Be commercially minded and work strategically


If you are interested in this position, please get in touch with Sophie at Forward Role, or apply to this advert

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