Chief Research Officer
3 weeks ago
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"We are seeking a seasoned Insights Specialist to lead our research projects and deliver impactful insights that drive business strategy. As the Head of Research & Insight, you will be part of a well-established Financial Institution undergoing exciting transformation with Insights at the heart of all future activity.
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"Key Responsibilities
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"* Develop an in-depth understanding of clients and customers, as well as wider market insights, identifying trends, areas of opportunity, and growth, and utilize data to inform decision making and drive marketing strategy.
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"* Implement processes to monitor and evaluate marketing effectiveness, making recommendations for future improvements.
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"* Develop and manage the customer/client satisfaction programme, delivering results and insights to the business, while working with stakeholders to implement change.
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"* Through the use of insights, support the development of the commercial marketing plan, focusing on brand awareness, acquisition, and supporting business growth.
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"* Provide excellent leadership to a small team, offering mentoring and support.
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"Requirements
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"* A Senior Insights Specialist with a strong understanding of marketing.
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"* Ability to lead high-performing teams.
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"* Highly analytical and data-driven.
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"* Ability to unearth insights and use them to implement improvements and drive change.
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"* Utilize insights to drive business decision making.
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"* Working with internal data sources, primary research, and third-party data.
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"* Experience working with senior stakeholders.
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"* Ability to run large projects.
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"* Be commercially minded and work strategically.
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"If you are interested in this position, please get in touch with Sophie at Forward Role or apply to this advert.
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