Director, Global Marketing, Entertainment
5 days ago
Forma parte del equipo de NIKE, Inc.
NIKE, Inc. hace más que equipar a los mejores atletas del mundo. Es un lugar para explorar el potencial, borrar las fronteras y ampliar los límites de lo que se puede ser. La empresa busca personas que puedan crecer, pensar, soñar y crear. Su cultura aumenta al adoptar la diversidad y recompensar la imaginación. La marca busca a los triunfadores, los líderes y los visionarios. En NIKE, Inc. se trata de que cada persona aporte sus habilidades y pasión a un juego desafiante y en constante evolución.
Los narradores de historias, Marketing y Comunicación de NIKE, Inc. establecen el tono de la marca. Una fuerza creativa de especialistas cuenta el legado histórico de innovación y deporte de Nike por medio de la publicidad, la estrategia de marca, el compromiso digital y la presentación del producto. Por medio de canales que van desde las tiendas minoristas hasta los medios sociales, los equipos de marketing y comunicaciones conectan la ciencia y el arte de las innovaciones de Nike con el corazón y la mente de los atletas de todo el mundo.
WHO YOU’LL WORK WITH
Based in London, as the Director Entertainment and Celebrity Relationship, you are part of the Global Entertainment and Celebrity Partnerships team, the team responsible for management of the relationships with entertainers, stylists, models and fashion/style leaders and report directly to the VP Entertainment and Celebrity Partnerships, US based.
WHO WE ARE LOOKING FOR
- Proven connections with influential Cultural Influencers and thought leaders (Entertainment—Film/TV/Music, and Style) in London and the African diaspora, validated by external cultural leaders in London, developing and maintaining relationships with cultural leaders and integrating them into brand plans
- Deep passion and knowledge of entertainment, fashion, design, pop culture & Nike
- Connected to Youth Culture–Deep understanding and experience with the leaders of youth culture.
- Experience identifying and building powerful long-term relationships, which deliver success for both the talent and the business
- Previous experience applying knowledge of business drivers to identify key indicators including budget development and tracking, and financial forecasting
- Category, brand or account management, to define and understand the full spectrum of the city and visionary consumer and a desire to better connect with them through your relationships
- Strong inter-personal, communication and organizational skills
- Leadership skills in managing/influencing teams and implementing key business initiatives
- Ability to work collaboratively and influence cross-functional teams
WHAT YOU’LL WORK ON
The shape of your day-to-day work will vary significantly, and therefore your style and influence will have to adapt accordingly. You must be consistently collaborative and open to the opinions and expertise of those you engage with.
- Serve on the Global Entertainment and Celebrity Partnerships Leadership team where you will input into overall functional portfolio planning and ways of working
- Serve on the London City Marketing Leadership Team to ensure connectivity into the city plans, finding ways to integrate our partners in impactful and meaningful ways
- Collaborate and serve as thought partner to the EMEA NBHD and RNWY leads to understand all GEO needs for entertainment and cultural influencers and integrate the portfolio accordingly
- Drive and maintain a powerful network and portfolio of cultural influencers, to keep Nike relevant in popular culture and energize the brand
- Develop the mapping for your region, including overarching positioning, strategy, and objective behind the partnership
- Serve as a leader and mentor to a team of manager(s) who will carry out the day-to-day management of our external partners
- Develop, in partnership with the Global LT and carry out COE’s best practices
- Provide creative and strategic acumen to input into brand and partnership plans
- Gather structured and continuous insights to allow us to better serve the enterprise needs
- Gain insights from external partner and share back to all relevant teams to input into strategic planning, marketing plans and overall management of the project
- Communicate with internal partners for all questions, needs, concerns and requests of external partner - balance and assess asks/needs in conjunction with overall strategy, business objectives and project scope
- Develop (in partnership with your VP) and adhere to a fiscal year budget for all contract fees, servicing needs, demand creation, T&E
- Negotiate all contracts with our partners and work closely with legal through execution
The position is open for applications until Friday 20th December 2024. No relocation is offered for this role.
NIKE, Inc. es una empresa en crecimiento que busca miembros para su equipo que crezcan con ella. Nike ofrece un paquete de generosas retribuciones, un entorno de trabajo informal, una cultura diversa e inclusiva y un ambiente energizante para el desarrollo profesional. Sin importar la ubicación o el puesto, cada empleado de Nike tiene una sola misión: brindar inspiración e innovación a cada atleta* en el mundo.
NIKE, Inc. se compromete a emplear personal diverso. Los solicitantes calificados recibirán la debida consideración independientemente de su raza, color, religión, sexo, nacionalidad, edad, orientación sexual, identidad de género, expresión de género, condición de veterano de guerra o discapacidad.
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