Global Brand Experience Manager
4 weeks ago
Are you seeking a new in-house marketing role at a global premium spirits business that has won numerous awards for its innovative approach and contributions to the spirits industry? You will join a newly shaped function in the business, where you can make a change, influence important decisions, and drive the future of the company.
As the Global Brand Experience Manager, you will create an immersive and notable experience that resonates with consumers and reinforces the brand's positioning.
The Role:
- Responsible for developing the global experiential strategy across all customer touchpoints.
- Responsible for designing strategies to enhance the in-store customer experience, aligned with the brand's luxury standards.
- Responsible for driving consistent brand storytelling across all aspects of brand experience across all channels.
- Responsible for working closely with the Innovation, Communication, and Creatives teams to ensure the brand experience is part of the wider marketing and comms agenda.
- Responsible for working with the global insights division to understand consumer trends and behaviours.
The Candidate:
- 6 years plus experience in experiential marketing, ideally with luxury brand experience.
- A proven record in turning experiential marketing strategies into memorable moments for consumers.
- Experienced in brand storytelling and brand narratives to drive brand awareness.
- A passion for raising challenger brand market presence.
We Are Aspire Ltd are a Disability Confident Commited employer
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