Partner Marketing Specialist

4 weeks ago

London, United Kingdom SHOPLINE Full time

  • Create and execute partner marketing programs for SHOPLINE EMEA to drive leads and awareness from tech and agency partners.
  • Act as an interface between partner managers and marketing teams to define and deliver objectives above.
  • Maintain positive and productive relationships with identified key partners.
  • Work with partner managers to create quarterly plans that meet objectives of awareness in the partner ecosystem and lead generation through partners for SHOPLINE
  • Actively engage with all partners on a regular basis to define and drive regular engagement plans across marketing channels like events, content, email marketing, campaigns etc.
  • Align and work with the marketing team to develop partner related collaterals and GTM materials like landing pages, emails, white papers etc.
  • Review and maintain partner presence on SHOPLINE assets like blogs, social media, website etc.
  • Work with events marketing to plan and execute events roadmap with partners.
  • Regularly report and analyze the impact of partner marketing to business objectives and ROI (leads and SQLs) and execute learnings for future planning.


Requirements:

  • Understanding and experience of channel and technology partner marketing.
  • Strong content writing skills.
  • Strong understanding of social media and digital marketing.
  • Understanding of reading and analyzing marketing performance reports.
  • Experience of working and building B2B SaaS marketing programs.
  • 3-4 years of working experience in marketing



Founded in 2013, SHOPLINE is one of Asia’s largest and fastest growing commerce Software-as-a-service and solution providers. The SHOPLINE platform offers a rich ecosystem of technologies, resources and partners that empowers merchants to succeed. Merchants leverage SHOPLINE’s omnichannel solutions for e-commerce, social commerce and point-of-sales to sell their products and services around the world.


SHOPLINE is headquartered in Singapore with about 2,000 employees operating globally.

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