Marketing Executive London 2024

3 weeks ago

London, Greater London, United Kingdom Farrer & Co Full time

Farrer & Co is an independent law firm, with a rich history. A centuries-long tradition of advising private families, individuals and charitable institutions is today complemented by a forward-looking mindset and our work with businesses and entrepreneurs, from asset managers and sports bodies to international media groups.

We look to be the market leader in our chosen areas of expertise, advising clients on the contentious and non-contentious legal, business and personal issues they face.

Our reputation and success is based on the goodwill of numerous close client relationships. We are trusted advisers, acting in our clients' long-term interests and paying careful attention to quality and personal service.

Our clients tell us they appreciate our integrity, good judgement and professional excellence, as well as our broad perspective, practical solutions and value we provide. They describe us as 'a likeable bunch' too.

Scope

We are looking for a passionate, creative and organised Marketing Executive to support the delivery of engaging marketing communications.

Responsibilities
  • Deliver regular email campaigns to support client acquisition and retention, and identify opportunities to improve content and format of mailings to drive increased engagement.
  • Working with digital and other internal stakeholders, create SEO-friendly website content and ensure existing content is regularly updated and optimised.
  • Share news and insights across a range of social media channels to generate awareness and consideration.
  • Provide operational communications advice to stakeholders and end-to-end support for integrated marketing campaigns.
  • Update and create on-brand marketing material using the firm's templates, and by working collaboratively with the Design team.
  • Act as a brand ambassador and ensure all content aligns with our firm's tone of voice and brand guidelines.
  • Regularly evaluate the effectiveness of marketing communications and suggest improvements based on insights and analytics.
  • Support recognition and awareness of our firm and legal experts by assisting with legal directory and award submissions.
Person specification
  • The successful candidate will be self-motivated and have a strong, genuine interest in marketing and professional services.
  • Quick to learn, innovative and creative, with an eye for detail.
  • Strong organisational skills and able to multi-task and prioritise work efficiently.
  • Strong interpersonal, verbal and written communication skills.
  • Strong spelling, grammar and proofreading skills.
  • A strong team player who can work on their own initiative and collaboratively alongside others.
Education and qualifications
  • Qualified to degree level (or equivalent)
  • CIM qualification would be a bonus
Special aspects

The normal hours of work are 9.30am – 5.30pm but it is essential to be committed, flexible and prepared to work beyond the normal office hours when necessary and in response to client demand.

Farrer & Co is an equal opportunity employer who welcomes applications from candidates from all backgrounds. We look to employ the best candidates regardless of age, gender, race, ethnicity, social or economic background, religion, disability, sexual orientation, national origin, or any other protected characteristic.

We are keen to ensure candidates have the best interview experience possible, if you require any adjustments during the interview or application process please let the recruitment team know.

Comments

Farrer & Co conducts a pre-employment screening which consists of a Criminal History Background and Credit Check for successful candidates.

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