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Social Media Specialist
2 months ago
The Role
Our Social Media Specialist Introduction will be accountable for developing, guiding and monitoring our presence across multiple social media platforms and growing our reach and engagement. The Social Media Specialist role encompasses a wide range of disciplines and skills, including strategy development, project management, content creation, analysing engagement data, identifying trends in customer interactions and planning digital campaigns.
By joining us in Bristol you will become a part of an inclusive, innovative global FMCG business supported by 25,000 employees.
Principle Accountabilities
- Developing social media strategies with the aim of increasing brand awareness and customer engagement
- Analysing the long-term needs of the company's social media strategy and offering monthly / quarterly reports to the management and executive teams
- Creating captivating content for Imperial's social media sites
- Reviewing & analysing competitor analysis
- Staying up-to-date with the latest social media trends and digital technologies
- Working closely with the Brand Activation teams, developing and overseeing competitions and campaigns to draw attention to the brand, increase followers and engagement rates
Skills and Experience Required
- Experience as a Social Media Specialist or similar role
- Familiarity with web design and publishing
- Excellent multitasking skills
- Creative thinker
- Team player
- Good time-management skills
What We Offer
In return for playing your part in building our future, you will receive a comprehensive compensation package with salary, bonus scheme and many extras including a great pension scheme, generous holiday entitlement and hybrid/flexible working opportunities as well inspiring places to work and collaborate with purpose. Here at Imperial we will give you the opportunity to grow and learn, innovate at pace and be a part of our purpose to forge a path to a healthier future for moments of relaxation and pleasure for our consumers.
Everyone Belongs
Everyone belongs in Imperial. We are proud of being a truly inclusive organisation. We encourage and welcome applications from people of all ages, genders, ethnicities, nationalities, disabilities, sexual orientation, religions or beliefs and of neuro divergence. We give fair and equal consideration to all our applicants. Please contact us at to let us know if we can provide support in helping you complete an application and/or attend an interview.
About Us
We're a truly international company, fourth largest in our industry and operating across 120 markets. An inclusive, innovative global FMCG business supported by 25,000 employees. As we embrace a new era of growth, we are transforming. Our ways of working and culture are driven by a challenger mindset, constantly questioning the status quo where people can bring their best selves to work. Our agility and collaboration are driving our ambitions, innovation and success all supported by our award-winning development programmes that creates exciting and rewarding career opportunities for all. Encouraging inclusion at local levels and supporting a developing and robust diversity agenda globally, we're fully committed to creating and maintaining an environment that celebrates and respects difference.
