Head of Marketing

2 months ago

Bournemouth, Bournemouth, United Kingdom Team Jobs- Commercial Full time

Do you have a track record of success?

Are you keen to make your mark and develop a legacy in a truly Global environment?

Joining our client as Head of Marketing, means joining an ambitious and determined team with a proven track record of year-on-year double-digit growth, where innovative thinking is encouraged and results are generously rewarded.

  • 65,000 DOE
  • Bournemouth
  • Monday to Friday
  • Full Time - Permanent
  • Hybrid - 3 days a week at Head Office

Our clients benefits package incorporates what they're passionate about-unlocking your future, overall well-being, and sustainability-while giving you control over your benefits.

Main Responsibilities:

  • Work with the commercial director to set the direction for a multi-disciplinary Marketing team.
  • Responsibility for all campaign management, PR, events, design and online channel management, gaining insight via customer research to generate the right leads in the right space at the right time to achieve our growth ambitions.
  • Responsible for the Marketing budget and the effective use and ROI of the right tools and resources.
  • Drive the marketing team's performance by devising effective and ambitious marketing strategies with clear measures that enable accountability and alignment to business performance.
  • Grow external Marketing Services service to our customers in alignment with sales demand.
  • Drive prospect engagement and nurture those close to conversion via active campaigns.
  • Deliver fully qualified hot leads for sales in line with product, segment and volume targets.
  • Identify key trends in the industry.

What we require from you:

  • Experienced senior B2B marketing professional with proven experience leading and motivating a function to deliver a strategy aligned with business objectives, key results, and KPIs.
  • An unrelenting drive to challenge, improve and transform where necessary to a position of true Marketing Excellence.
  • Highly organised but agile, they take ownership and act proactively to make things happen, and they influence and hold their peers and other Departments accountable.
  • A track record of people management, leadership, coaching and development of marketers.
  • Experience influencing and negotiating, directly with commercial customers, building relationships and representing the business externally.
  • A thorough and up-to-date understanding of CRM and marketing automation best practices, particularly Salesforce/Marketo and related platforms and activities.
  • Preferably CIM or MBA qualified.

INDCP

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