Digital Marketer

3 weeks ago


Birmingham, Birmingham, United Kingdom Alliance Personnel Full time
We are recruiting for a Digital Marketer for a permanent role for a manufacturing company based in the Smethwick area (excellent transport links as the company is very close to the train station)

Part-time or Full-time hours can be offered.

This would be a fully on-site role for the first 6 months, as you are becoming familiar with the company.

After this, there would be the option of hybrid working


This is a new and exciting role for the company, and would be a role in which the candidate would be able to implement their own ideas/approach.


The job duties will be as follows:

  • Responsible for developing and implementing digital marketing strategies to enhance the company's online presence and drive engagement with the target audience
  • Creating promotional material on social media in alignment with the company's marketing objectives
  • You will play a crucial role in optimizing digital campaigns and ensuring alignment with overall marketing objectives
  • Conduct market research to identify trends and opportunities for growth
  • Create compelling copywriting for various digital platforms
  • Utilize Excel for data analysis and reporting to measure the effectiveness of digital marketing campaigns
  • Collaborate with the IT team to optimize website performance and user experience
  • Utilize Google Analytics to track website traffic and user behavior
Candidate Specification

  • Proficiency in English for effective communication and content creation
  • Ability to analyze data and derive actionable insights
  • Prior experience in digital marketing, including email marketing, Google Ads, and Google Analytics
  • Strong copywriting skills to craft engaging content
  • Ability to manage multiple projects simultaneously
  • A degree in Digital Marketing is not essential, but would be advantageous


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