Performance Marketing Lead

4 weeks ago

London, Greater London, United Kingdom abrdn Full time

Job Description

Role Title: Performance Marketing Lead

Contract Type: 12 month FTC

Location: London

Finimize are currently seeking a Performance Marketing Manager/Lead maternity cover to join our team and support B2C and B2B growth across the business.

You will join an established but extremely valuable Performance team whose goal is to support growth with testing & scaling current platforms, while introducing new & existing advertising spaces.

Are you a numbers driven individual who enjoys discovering new things? Do you have a quirky creative side of you which you want to explore further? If so, you will love it here at Finimize.

Our product:

We're building the world's largest finance community, plus a suite of educational audio and text content, all produced in-house. We aim to solve problems we know our users face when making investments.

Our products have a huge impact on our users' lives. The more diverse ideas we can bring in from our team, the better we can serve our audience.

Responsibilities:

Hands-on ownership of all B2C Performance Marketing activity across app and web globally (creative, strategy, planning, execution, reporting, optimisation)Execute towards growth KPIs and play a pivotal role in scaling the business Working with your manager, align the strategy and determine how best to scale new customer acquisition and optimise our CPAs towards efficiencies Work with product, growth, engineering, and community teams to suggest new experiments and optimisations to improve acquisition funnels and activationPartner with the in-house creative team to craft high performing and consistent creatives, while providing them with a key creative insights from previous testsMaintain structured and scalable reporting, as well as follow up action points Ambitiously launch, test and analyse new acquisition channels and tactics, reporting back to key stakeholders of successes and learnings (good or bad)Drive B2B sales demand generation by leveraging insights from the sales team to identify key audience segments. Develop and execute multiple campaigns across various B2B platforms to attract high-quality leads aligned with Ideal Customer Profiles (ICPs). Provide comprehensive support to the B2B marketing team throughout the campaign lifecycle, including planning, execution, and reporting.Additional projects and responsibilities - including but not limited to: staying informed of platform updates and changes, researching new advertising opportunities and working on additional business projects;

About the candidate requirements

To be successful in this role you will need (minimum experience / requirements)

It is essential that you have solid, hands-on experience in paid advertising across Facebook, TikTok, Apple Search Ads, Google and LinkedInYou have demonstrated highly creative or even unorthodox ways of scaling campaigns and communicating the brand across various platformsYou are extremely data-driven and have high attention to detail. Google Analytics, Mixpanel or Amplitude proficiency is required.You are an expert with MMPs like Appsflyer and SKAN Conversion Studio You are obsessed with driving growth performance and ROI.You have an entrepreneurial mindset with a strong ability to plan and execute.Previous high growth startup - subscriptions, D2C or B2C FinTech experience is a huge plusIt is desirable that you have experience with other channels like Affiliates, Influencer Marketing, Display, Search, CRO.

Here's what sets Finimize apart:

You'll work directly with the founding teamYou'll work with a team that has a strong track recordYou'll make a big impact and an immediate contributionYou'll join a high-growth independent business fueled by the resources and experience of one of the world's largest investment firmsWe're committed to providing an inclusive workplace where all forms of difference are valued and which is free from any form of unfair or unlawful treatment. We define diversity in its broadest sense – this includes but is not limited to our diversity of educational and professional backgrounds, experience, cognitive and neurodiversity, age, gender, gender identity, sexual orientation, disability, religion or belief and ethnicity and geographical provenance. We support a culture that values meritocracy, fairness and transparency and welcomes enquiries from everyone.If you need assistance or an adjustment due to a disability please let us know as part of your application and we will assist.

  • Performance Marketing Lead

    1 week ago

    London, Greater London, United Kingdom FS1 Recruitment - Marketing, Digital & Creative Recruitment Full time

    Performance Marketing LeadLocation: RemoteOur fast-growing client is currently seeking a Performance Marketing Lead to join their team on a permanent, full-time basis. The successful Performance Marketing Lead will be driving the performance across one of our client's key accounts. You'll be responsiblefor managing large-scale budget across paid-social,...

  • Performance Marketing Lead

    1 week ago

    London, Greater London, United Kingdom GetAgent Full time

    GetAgent is the first port of call when looking to sell your home. Where buyers go to Rightmove, sellers go to GetAgent. Best known as the estate agent comparison site, we help over 15,000 homeowners a month find the best estate agent in their area.With a friendly team of over 75 people based in beautiful offices in Old Street we are backed by some of the...

  • Performance Marketing Lead

    1 week ago

    London, Greater London, United Kingdom Agora Talent Ltd Full time

    Agora Talent are proud to be partnered with a top-tier training platform, providing world-class training, coaching and community. The team are looking for a performance marketing lead with specific BTC app experience. This is an exciting time to join the company as they have recently secured significant funding and are rapidly growing. The team are looking...

  • Performance Marketing Lead

    1 week ago

    London, Greater London, United Kingdom Agora Talent Full time

    Agora Talent are proud to be partnered with a top-tier training platform, providing world-class training, coaching and community. The team are looking for a performance marketing lead with specific BTC app experience. This is an exciting time to join the company as they have recently secured significant funding and are rapidly growing. The team are looking...

  • Performance Marketing Lead

    1 week ago

    London, Greater London, United Kingdom Wild Cosmetics Full time

    About Us:We're now looking for a Performance Marketing Lead to operationally lead our performance team which currently has 2-3 people. All performance is done in-house so an expert knowledge of the main performance channels e.g. Meta, TikTok, Google & YouTube will be required. This role will ultimately be responsible for a huge portion of Wild's marketing...

  • Performance Marketing

    1 week ago

    London, Greater London, United Kingdom REDCAT DIGITAL Full time £110,000

    Job Description Working for a well-known, high-growth subscription-based business, the Head of Performance Marketing will lead the performance marketing strategy for the UK, managing a team across paid media, SEO, affiliates, direct mail and CRM. The Head of Performance Marketing will be responsible for: Leading the marketing strategy across paid media...

  • Digital Performance Marketing Lead

    1 week ago

    London, Greater London, United Kingdom PreSonus Full time

    Fender Musical Instruments Corporation is a world-famous brand with offices across the globe . Fender was born in Southern California and has built a worldwide influence beyond the studio and the stage. We are searching for a EMEA Marketing Manager, PreSonus to join our team . Based in London, UK the EMEA Marketing Manager, PreSonus will support the...

  • Remote Performance Marketing Lead

    1 week ago

    London, Greater London, United Kingdom Wood Mackenzie Limited Full time

    Senior Manager - Marketing page is loaded Senior Manager - Marketing Apply remote type Hybrid locations Edinburgh, GB time type Full time posted on Posted 2 Days Ago job requisition id JR503 In the middle of the energy transition, businesses and governments are faced with significant challenges. Now, more than ever, companies need reliable data, analytics...

  • Performance Marketing

    1 week ago

    London, Greater London, United Kingdom Talent Hub Resourcing Solutions Ltd Full time £70,000

    Head of Performance Marketing Brighton, Sussex / Hybrid Talent Hub is working in partnership with a successful international company in the ecommerce sector. They are looking for a skilled and experienced Senior Paid Media Manager / Head of performance Marketing, who has managed £m+ budgets and managed a team of people, to head up this growing team....

  • Marketing Manager

    1 week ago

    London, Greater London, United Kingdom Marketing Talent | Marketing Recruitment Experts Full time

    Chief Marketing Officer - B2B Publishing Chief Marketing Officer – B2B Publishing - London Hybrid working (c2-3 days per week in Central London office) Permanent role - Full-Time *You must have strong B2B publishing (subscriptions and events) experience to be considered for this role Amazing opportunity to join this fast-growing London based B2B...

  • Partner Marketing Lead

    1 week ago

    London, Greater London, United Kingdom Marketing Moves Full time

    Partner & Alliances Marketing DirectorSaaSHybrid - LondonPlay a key role in helping develop indirect growth globally for this fast growing SaaS business.Responsibilities: Create and implement partner and channel marketing strategies, using your expertise to drive brand awareness, create a distinctive offering and influence pipeline growth. Continually...

  • Marketing Manager

    1 week ago

    London, Greater London, United Kingdom Marketing Week Full time

    Job DescriptionA bit about us...Part of Centaur Media PLC, Xeim exists to accelerate performance for marketers.The Xeim portfolio brings together some of the world's leading marketing brands to deliver best practice business information, thought leadership and specialist consultancy. Xeim includes the brands Marketing Week, Festival of Marketing,...

  • Campaign Marketing Executive

    1 week ago

    London, Greater London, United Kingdom BMS Performance Full time

    Campaign Marketing Executive role working for an exciting technology organisation.Reporting to the Head of MarketingCampaign Marketing Executive role that will focus on driving qualified leads to the sales teams in the UKOpportunity to be part of a growing business.£25-30kRemote first organisation – travel to London will be required for regular team...

  • Marketing Executive

    1 week ago

    City of London, Greater London, United Kingdom BMS Performance Full time

    Marketing Executive role working for an exciting technology organisation.Reporting to the Head of MarketingMarketing Executive role that will focus on driving qualified leads to the sales teams in the UKOpportunity to be part of a growing business.£25-30kRemote first organisation – travel to London will be required for regular team days.The Role: This...

  • Marketing Manager

    1 week ago

    London, Greater London, United Kingdom Marketing Talent | Marketing Recruitment Experts Full time

    Job Description Events Marketing Manager – International B2B Events / Conferences This role is hybrid, with c2-3 days per week in the Central London office (or more if you prefer) NB - you must have 3+ years of B2B Events Marketing experience to be considered for this role This is an exciting opportunity to join a market leader in B2B publishing and...

  • Remote Performance Marketing Lead

    1 week ago

    London, Greater London, United Kingdom Mindbench Full time

    If you're our person - you'll be joining an incredibly dedicated team on a global mission to bring transparent, fair, and staff-controlled tipping to the hospitality industry & beyond. Set for world domination having doubled their revenue over the last 6 months, they are already considered the world's leading tips & tronc solution and have huge goals to...

  • CRM & Digital Performance Marketing Lead

    1 week ago

    London, Greater London, United Kingdom Fender Musical Instruments Corporation Full time

    Fender Musical Instruments Corporation is a world-famous brand with offices across the globe . Fender was born in Southern California and has built a worldwide influence beyond the studio and the stage. We are searching for a EMEA Marketing Manager, PreSonus to join our team . Based in London, UK the EMEA Marketing Manager, PreSonus will support the...

  • Head of Performance Marketing

    1 week ago

    London, Greater London, United Kingdom RedCat Digital Full time

    Working for a well-known, high-growth subscription-based business, the Head of Performance Marketing will lead the performance marketing strategy for the UK, managing a team across paid media, SEO, affiliates, direct mail and CRM.The Head of Performance Marketing will be responsible for:Leading the marketing strategy across paid media (paid search / PPC,...

  • Performance Marketing Manager

    1 week ago

    London, Greater London, United Kingdom LHH Recruitment Full time

    Performance Marketing Manager 40k salary + benefits package Are you passionate about digital marketing and ready to take the lead in driving our client's paid digital activation to new heights? Our client, a dynamic and innovative company in the baking industry, is seeking a new Performance Marketing Manager to join their team in Peterborough with lots of...

  • Performance Marketing Manager

    1 week ago

    London, Greater London, United Kingdom RedCat Digital Full time

    Performance Marketing ManagerPerformance Marketing Manager required to lead the development and implementation of a lead generation plan, across the complete value chain for both B2C & B2B customers. You will be joining a leading global healthcare brand that is transforming, with digital at the heart of that strategy. This role encompasses various key...