Insight Analyst
2 weeks ago
Location: Woking
All applications by Monday 30 September 2024
Your next career starts with Acosta Europe.
Acosta Europe is an exceptional business that cares about its people. We are part of one of the largest Sales and Marketing agencies in the world and are currently seeking an experienced Insight Analyst to join our well established and industry leading team.
If you can bring the passion for Insights and have the enthusiasm to succeed, we can offer you the opportunity to develop your career in an engaging and rewarding environment, where no two days are ever the same
Job Title: Insight Analyst
Reporting to: Insight Manager
Salary : Competitive
Hours Per Week: 37.5 Hours
Role Purpose:
Owning the creation & delivery of actionable insight to deliver true change to our client’s business.
Building relationships across our clients with regular and frequent client contact including commercial presentations, performance reviews and analysis is central to the success of this position.
The role will play a central part in the visualisation of data to ensure that the client receives analysis and measurement in an easy to use and visually engaging format.
Key Tasks and Responsibilities
Reporting, Insight & Evaluation
*
To build relationships across our Clients with regular and frequent contact including attendance at commercial presentations, performance reviews and analysis
*
To build relationships with the Account team and the Insight team
*
Ensure great quality of analysis to enable the delivery of a profitable service with a great return on investment for the Client
* To support in directing and measuring the field team performance, focusing on efficiency and effectiveness
*
Lead the identification of commercial opportunity in order to direct and challenge client strategy
Operational analysis
*
To forecast the impact of the field team operation – Size of Prize
*
To measure the actual impact of field operations – ROI (Return on Investment)
Impact analysis
*
To provide analysis and visuals on New product launches and reasoning for success
*
To produce and monitor promotional effectiveness, profitable promotions and compliance
*
To supply analysis on Price impact
*
To measure and analyse the impact of POS (Point of Sale) location
*
To deliver distribution compliance and opportunity analysis
*
To provide impactful analysis on Planogram compliance
*
Support with the analysis of Intervention impact and lost sales opportunity
*
Lead the analysis on supply chain operational efficiencies
Presentation & Reporting
*
Responsible for producing and presenting the findings of analysis to key contacts within Client’s group
*
To build and deliver regular data reports to the Client on a frequent basis, ensuring to deliver cutting insight and visual impact
Field Optimisation
*
To provide and maintain a dynamic call file set driven by EPOS data analytical capability and other third-party data sources
*
To consistently utilise territory optimisation and journey planning software
Skills :
• Advanced Excel
• Intermediate/ Advanced PowerPoint
• Good communication and interpersonal skills, including rapport building and influencing
• Target driven with good time and task management skills
Desirable:
• Power BI
• Retail and/ or FMCG experience
Person Specification:
Good communication (written and verbal communication skills including ability to present)
Good interpersonal skills, including rapport building and influencing
Analysis and judgement skills / Decision making
Target driven with good time and task management skills and ability to meet deadlines
Self-motivated, confident and determined
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