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Digital Performance Account Director
3 months ago
Reporting directly to the Marketing Director, you'll play a key role in leading and executing strategies to achieve forecasted sales and profit margins.
With a focus on both strategy and execution, you'll oversee digital marketing channels including Paid Search, SEO, Email, and App, ensuring a seamless omni-channel experience for our customers.
Collaborate with the Next team to implement the trade marketing plan across JoJo websites and key digital channels, optimizing SEO, Paid Search, email, and paid social plans.
Set and report on success metrics, monitoring performance and providing insight-driven optimization recommendations.Manage paid and performance budgets to ensure positive ROI and profitability of the site.
Drive a unified omni-channel experience, aligning with JoJo's brand values and strategy.
Work closely with cross-functional teams to ensure digital activities align with overall business and marketing goals.
Overseeing seasonal design updates and UX developments in collaboration with the Next digital design team.
Analyzing performance metrics and proposing actions to enhance customer journey and conversion rates.
Monitoring competitor websites and incorporating best practices to improve our offerings.
Building relevant reporting processes to measure key KPIs and drive continuous improvement.
Experience within digital marketing is a must.
You possess a solid understanding of e-commerce frameworks the platform functionality is not under this remit.
You have a self-starter mentality with the ability to manage multiple projects in a fast-paced working environment.
You are a creative and strategic thinker with a strong customer orientation.
You have excellent interpersonal and communication skills, thrive in matrix environments and are adept at building relationships with different stakeholders.
Passion for all things digitalInquisitiveness to really know how to smart target customers via digital channels and optimise performance to allow for scalability of the brand.
Ability to set digital goals use data and insight to optimise performance and write briefs to request test and learn methodology when required.
Be a brand ambassador, safeguarding our values and ethos.Excel in leading a team, solving problems and making decisions.
Hybrid working - up to 3 days in our JoJo House (our JoJo House is located in Battersea, 5 min walking distance from Battersea Power Station and 2 min from Battersea Park Station)
Flexible start and finish time - office core hours are between 10:00 and 16:30
Extra day of annual leave for each year you're with us, up to 38 days.
Want to increase your holiday allowance? Holiday buying scheme.
Let's celebrate JoJo doing well – non-contractual annual bonus scheme.
Helping plan for the future - enhanced pension scheme.
Get on the move - cycle to work scheme.
Financial wellbeing app - pay yourself 40% of your earnt wages whenever you want.
Saving scheme with Smart Money Cymru – You do not need to live in Wales
Enhanced family leave
Specsavers voucher – Get a free sight test and contribution towards glasses (T & C's) apply
Enjoy fabulous social events.
Saying thank you – employee recognition programme.
Give back with volunteer days to support our communities.
Prioritise your well-being with our Health and Wellbeing hub.
Get 40% of JoJo branded lines.
Embrace an "It's up to you" learning environment with ongoing training and development opportunities.
Your furry friend doesn't have to stay at home – our offices are dog friendly for friendly pooches.
We make happy and helpful clothes and products that let children be children – in all their silly, messy, adventurous, noisy, imaginative joy.
we're about creating a warm, community-centric environment for our employees and our customers.From over 70 locations across the UK and Ireland and a thriving e-commerce platform, we offer a meticulously designed collection of children's clothing, toys, and essentials designed with love and care: always with children at the forefront of our mind.
As a B Corp, our commitment goes beyond commerce, we strive for a sustainable future and take pride in our responsibilities to the planet and our communities.
At JoJo, every role, every task and every day is an opportunity to support, inspire and contribute to the well-being of our teams and our customers.
