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CRM Manager

4 months ago

London, Greater London, United Kingdom Sky UK Limited Full time

We're NOW, part of the Sky family and one of the UK's leading streaming platforms. We're the only place to get Sky Cinema and Sky Sports without a contract. We're brilliant TV made by brilliant people. We're big on real diversity, inclusion and collaboration. And we need talent to keep pushing boundaries and grow our brand. Big-thinkers. Changemakers. Showstoppers. Join in.

The CRM Manager plays a key role in retaining members at NOW by getting them to watch more, buy more & stay longer. The role will involve planning, creating and delivering CRM communications, which are insight driven and customer focused. It involves managing a small team and working in a highly commercial environment. You will have excellent communication skills, be highly data literate and have an in-depth understanding of CRM.

What you'll do:

  • Manage a small team, setting high standards for performance and behaviour. Focus on coaching, personal development and acting as a role model across the wider team.
  • Outline the strategy and planning of targeted CRM campaigns to our membership base. Leveraging data and insight to define behavioural programmes, such as an onboarding or winback - designed to get members to watch more, buy more and stay longer.
  • Plan and deliver engaging and highly targeted CRM campaigns across multiple channels – including, email, push and in-app notifications – ensuring a consistent experience.
  • Use data and insight to drive continuous optimisation across communications, with a strong emphasis on measurement and test and learn.
  • Work hand in hand with our commercial team, to shape plans which hit our trading targets. Proactively explore opportunities which drive smarter commercial outcomes.
  • Work closely with data science and MarTech to improve automation, targeting and personalisation, to drive relevant communications to our members – getting them to the content they love.
  • Represent the CRM Team across the business, by supporting and collaborating across key initiatives and projects.
  • This role will have a strong sports focus, talking to members about our range of amazing Sky Sports content.

What you'll bring:

  • CRM experience – confident in the strategy, planning & delivery of CRM campaigns.
  • Passion for our members – a customer focused mindset.
  • Strong commercial awareness – great at numbers and interpreting results.
  • Great communication – can articulate plans alongside key rationale.
  • Excellent prioritisation and time management – can independently work on multiple projects at the same time.
  • Positive energy - a self starter with a willingness to learn and pitch in and a natural team player, great at working and supporting others.
  • Desired but not essential, is a love of sport

NOW Team Overview

We're the NOW Digital Lab and our job is to showcase thebest NOW has to offerwithclear, easy, and personaliseddigital experiences. We work across Digital, eCommerce and CRM to attract and convert new customers to NOW then retain them by promoting the best NOW has to offer.

We sit within DC Labs, Sky's Centre of Excellence for everything Digital. You'll join us at our most exciting time as we embark in a big digital transformation that will see us rising even further to a world-class digital enterprise.

Everyone at NOW is a fan of our movies, shows and sport. But for us, the real action lies behind the scenes. With over 250 people, we're more than just brilliant entertainment. We're forward-thinking, people-focused and passionate about world-class experiences. Here, you'll feel your confidence grow as you make your mark. And as part of an inclusive and supportive team, we'll make sure you develop to your full potential.

The Rewards:

There's a reason people can't stop talking about #LifeAtSky . Our great range of rewards really are something special, here are just a few:

  • Sky Q, for the TV you love all in one place or a NOW Membership
  • A generous pension package
  • Private healthcare
  • Discounted mobile and broadband
  • Access a wide range of exclusive Sky VIP rewards and experiences

Where you'll work:

Osterley:

Our Osterley Campus is a 10-minute walk from Syon Lane train station. Or you can hop on one of our free shuttle buses that run to and from Osterley, Gunnersbury, Ealing Broadway and South Ealing tube stations. There's also plenty of bike shelters and showers.

On campus, you'll find 13 subsidised restaurants, cafes, and a Waitrose. You can keep in shape at our subsidised gym, catch the latest shows and movies at our cinema, get your car washed and even get pampered at our beauty salon.

Inclusion:

We take pride in our approach to diversity and inclusion: we've been recognised by The Times and Stonewall for this, and we've committed £30million to support the fight against racial injustice. We've also set ambitious targets for increasing ethnic diversity and representation throughout our organisation.

At Sky we don't just look at your CV. We're more focused on who you are and your potential. We also know that everyone has a life outside work, So we're happy to discuss flexible working.

And we'll do everything we can to support you during your application. If you need us to make any adjustments to our recruitment process, speak to our recruitment team who will be happy to support you.

Why wait?

Apply now to build an amazing career and be part of a brilliant team. We can't wait to hear from you.

To find out more about working with us, search #LifeAtSky on social media. A job you love to talk about.

Just so you know: if your application is successful, we'll ask you to complete a criminal record check. And depending on the role you have applied for and the nature of any convictions you may have, we might have to withdraw the offer.

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