CRM Manager
2 weeks ago
Role:
CRM Manager
Location:
North West London
Model:
Hybrid
Salary:
Up to £50k with 10%bonus
We are looking for an ambitious and enthusiastic individual to join our team.
With over 1000 establishments in Lifestyle and Hospitality across Europe, we want someone who brings energy, ideas, and a sense of fun to the table.
What You Will Be Doing- Experienced professional to oversee scoping estimates and manage creative agency engagements
- Must have experience in briefing and setting up Adobe Campaign workflow
- Ability to manage multiple projects and prioritize tasks accordingly
- Strong problemsolving, communication, and organizational skills
- Knowledge of marketing and advertising strategies a plus
- Develop and improve marketing performance with rigorous testing procedures
- Achieve higher efficiency and greater scale with automation
- Monitor and analyse marketing performance data to identify areas of improvement
- Continually develop and improve marketing performance through rigorous testing procedures to achieve higher efficiency and greater scale with automation
- Supporting Senior CRM & Loyalty Manager and Adobe specialist in triggered journey strategies.
- Ongoing optimisation and roll out of triggered journeys, ensuring these are reflective of menu and seasonal updates, as well as targeted for audience types where.
- Must get under the skin of the brands and messaging to ensure that each execution is brand and audience appropriate
- Support in some workflow roll out for triggered journeys (initially implemented by our Adobe specialist)
- Ability to deliver full customer journeys quickly managing agencies and budget
- Comfortable helping to make recommendations on customer targeting for campaigns
- An appetite for data and not afraid to question and challenge the status quo
- Excellent attention to detail, good organisational skills
- Learn quickly and act on own initiative
- Flexible & adaptable approach
- MS Office and learning internal programmes
- Understanding of HTML advantageous as well as experience in an ESP ideally Adobe Campaign but not essential, we can assist with onthejob training but require someone who is dedicated to learning
- Excellent written & verbal communications
- Collaborative working approach
- An annual performance incentive worth up to 10% of base salary
- An optional contributory pension matched up to 10%
- BUPA healthcare
- Up to 60% discount on hotel stays and a regular 25% discount in Restaurant brands
- Access to our Save As You Earn scheme, with a fantastic 20% discount on shares
- Recognition for service anniversaries, starting from 1 year
- Access to a range of discounts from everyday brands
- Charity donations through our Give and Match and Raise and Match schemes
- A collaborative work culture that focuses on enabling your success and continuing your personal development
- Hybrid working and a genuine flexible working policy
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