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CRM Manager

3 months ago

London, Greater London, United Kingdom Taschen Full time

For our company's office in London, we are seeking a CRM Manager to oversee strategic CRM activities, manage CRM software, attract new customers, re-engage inactive customers, and enhance loyalty among existing customers.

Role Responsibilities:

  • Lead the implementation of a new CRM software
  • Develop and execute CRM strategy for both B2C and B2B
  • Organize existing customer data
  • Create customer segments across various demographics
  • Segment content to target specific customer groups
  • Enhance automation programs for customer retention and revenue
  • Collaborate with sales teams for personalized customer engagement
  • Stay updated on industry trends for CRM enhancement
  • Conduct test and learn programs for performance analysis
  • Establish a loyalty membership program
  • Manage customer referral programs

Requirements:

  • Previous CRM experience in a prominent company
  • Proficiency in CRM software management (preferably Dynamics 365 or Salesforce)
  • Familiarity with CMS systems (preferably Shopify)
  • Knowledge of GDPR
  • Experience in email marketing automation
  • Strong analytical and solution-oriented skills
  • Ability to think analytically and grasp concepts quickly

Benefits:

  • Work with a wide range of products
  • Engage in a varied job in a dynamic international environment
  • Collaborate with a dedicated team
  • Contribute in an open business culture with flat structure

If you are interested, we await your application with salary expectations and earliest starting date.