Content Strategy

2 weeks ago

London, Greater London, United Kingdom AXA Funds Management Full time

AXA Investment Managers (AXA IM) is a responsible asset manager, actively investing for the long-term to help its clients, its people and the world to prosper.

Our high conviction approach enables us to uncover what we believe to be the best global investment opportunities across alternative and traditional asset classes, managing approximately €842bn in assets as at the end of September 2023.


As of the end of December 2023, AXA IM employed over 2,700 people around the world, operated out of 23 offices across 18 countries and is part of the AXA Group, a worldwide leader in insurance and asset management.


We are proud to foster a high-performance culture, which means that we seek to recruit and retain people who are not only technically skilled but also globally minded, innovative and able to leverage their unique perspectives and life experiences to support our success as a company.

Employing the best professionals from the widest possible talent pool is at the heart of our strategy of delivering excellent quality of service to our diverse clientele.


About the job

The Content Intern will work as part of AXA IM's Global Content team (within Global Marketing) which creates multi-format content, primarily written, on topics ranging from technology to sustainability, as well as macroeconomics and financial market trends. The aim is to share AXA IM experts' insights to showcase our latest thinking and expertise and to help clients make investment decisions. The team is also responsible for developing, delivering, and distributing the product content for AXA IM Core product priorities across all asset classes, to help drive sales into key growth areas and/or to maintain/defend AXA IM's market position.


We also work closely with our colleagues in global marketing, brand, social media and the press office to create and leverage content to ensure maximum reach.


The main responsibilities of the role:

  • Play a key role in the creation of a weekly economic and financial market round-up that is shared with our business and clients around the world
  • Support the creation of thought leadership content across topics ranging from the digital economy to responsible investment, to help raise the profile of AXA IM and its investment experts
  • Help generate ideas and conduct research for thought leadership features
  • Assist with timely delivery of the content menu required to help promote AXA IM's investment capabilities and product range
  • Help to translate complex topics across asset classes and responsible investing into simple and compelling messages, delivered in the most appropriate format, including written articles, infographics and webinar content
  • Contribute to editing content created by members of the Content team as well as the Macroeconomic research and Responsible Investing teams
  • Generate ideas for infographics either in conjunction with written articles or as standalone pieces, working with the design team to bring them to life
  • Work on high profile projects including the AXA IM Stewardship Report
  • Work alongside the social media team to create text for social posts to promote content produced by the team and to improve social engagement on content
  • Upload content to the AXA IM global website
  • Work alongside the Global Marketing Team to create a monthly Investment Institute newsletter
  • Maintain a news hooks calendar of topical events and generating ideas for content linked to key events
  • Maintain the content and editorial pipeline
  • Support on the delivery of market crisis communications
  • Build relationships with the global marketing community and AXA IM stakeholders

QUALIFICATIONS

Share your unique experience

4. Profile

  • Education qualifications
  • Technical skills
Excellent writing and editing skills

A good understanding of, and interest in, financial markets/ economics

The ability to translate complex topics into simple and compelling content and a talent for storytelling; the ability to find an angle and to structure an argument to support that angle

An understanding of social media and how it can be used to distribute content and engage audiences

  • Key Competencies
  • Strong interpersonal skills, the ability to build relationships with key stakeholders including portfolio managers, investment analysts, and other business partners
  • Excellent communication skills
  • Able to work effectively in a team and collaborate with colleagues at all levels across the business while also able to work independently
  • Strong attention to detail
  • Able to manage several projects and deadlines at once
  • Languages required
  • English (native or fluent)
  • Any skills or experience which are desirable but not necessary
Good editorial and storytelling skills

Familiarity with SEO techniques

An interest in design and an eye for visual storytelling

Proficiency with Microsoft Office.

ABOUT AXA
The AXA Group is a global leader in insurance and asset management, with 160

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