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CRM Manager

3 months ago

Southampton, Southampton, United Kingdom Carnival UK Full time
We recognise the value in having people with a variety of backgrounds, experience, and skills in our business. That means the role requirements here should be seen as a guide, not a checklist. If you have more, less, or different experiences, but reallyrelevant skills, we'd love to hear from you.


We work flexibly and will support you to find a healthy balance of remote working and time in our fantastic Southampton office, collaborating, taking part in events, and developing the social connections that make working with us so rewarding.

We welcomethe opportunity to discuss reduced hours and job share arrangements.

The Role


The
CRM Manager - Campaigns (Communication Planning Manager) will lead the overall strategy and delivery of our CRM sales campaigns so that business targets are achieved.

This role requires solid CRM skills with the ability to interprettrading and guest insights to optimise conversion.

  • Responsible for the performance of all campaigns to ensure that our business KPI's and guest retention KPI's are achieved.
  • Ensure activities are planned and forecasted and delivered to budget against your KPI's
  • Manage the endtoend campaign process using internal and external agency support. The role requires experience of writing compelling briefs. post campaign analysis and experience of test and learn methodology.
  • Lead and manage small team, providing leadership, motivation, direction, and development


Our role categories range from CUK15 (entry level) to CUK1 (Brand President) so you can clearly see internal development opportunities.

This role is a CUK07 and is offered on a full time, 12 months fixed term contract basis with at least two days based inour Southampton office.


About You
Fresh ideas and different perspectives are what excite us most and help us to succeed.

Alongside bringing these to the role, you'll also need:

  • Demonstrable experience of managing effective CRM campaigns within a B2C environment
  • Have strong commercial acumen and experience of budget management
  • To be a natural storyteller, confident at engaging a diverse set of stakeholders. Attention to detail is essential.
  • An ability to manage complex campaigns ensuring they creatively inspire guests, to deliver your targets
  • You'll be brimming with ideas about personalisation and will have opinions on SCV's, data platforms and tech capabilities and the guest experiences they can bring.
  • Be an analytical thinker, able to interpret data using your experienced gained in a CRM environment
  • GDPR savvy, you'll strive to help the team grow our database and will actively champion marketing consent opportunities
  • You're inspired by the opportunities your campaigns will bring and you proactively showcase the contribution they bring to P&O Cruises.
  • You'll bring your strong organisational and project management skills to successfully juggle multiple projects, on time and to budget.

Being part of our team has its benefits
We're a holiday company so we know there's more to life than work. Our comprehensive range of benefits are designed to help support your personal and financial health and wellbeing.

  • A warm welcome with full support settling in
  • Home and officebased hybrid working (minimum two office days)
  • Regular office events including live entertainment, lifestyle events and charity partner fundraisers
  • Extensive learning and development opportunities
  • Annual bonus
  • Minimum 25 days leave, bank holiday allowance and holiday trading scheme
  • Employeeled networks
  • Employee Assistance and Wellbeing programmes
  • Recognition scheme with prizes and awards
  • Employee Discounted Cruising plus Friends and Family offers
  • Contributory Defined Contribution Pension scheme
  • Company paid private medical and dental insurance and health assessment
  • Inhouse Occupational Health support and access to digital GP
  • Life Assurance
  • Parental and adoption leave
  • Childcare Voucher Scheme
  • Employee Shares Plan
  • Electric Car and Cycle to Work schemes
  • Onsite restaurant offering range of healthy cooked and grab and go meals
  • Discounted retail and leisure via discounts portal