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CRM Campaign Manager

2 months ago

Southampton, Southampton, United Kingdom Carnival UK Full time
Campaign and CRM Manager Job Description

Carnival UK is seeking a skilled CRM Campaign Manager to lead the planning and delivery of our sales campaigns. This role will be responsible for managing our always-on campaign communications, working closely with the revenue management team to achieve commercial targets.

Key Responsibilities:
  • Lead the planning and implementation of complex multi-variant, highly personalised Email and DM campaigns to deliver commercial targets.
  • Manage a team of CRM Executives and an Email Marketing Manager, providing leadership, direction, and development at all times.
  • Lead the reporting of campaign performance, working with CRM analysts and the e-commerce team to ensure a seamless and optimised customer journey from comms to the website.
  • Collaborate with stakeholders across departments and act as CRM ambassador, raising awareness of the successes from the channel.
  • Stay up-to-date with commercial priorities and be able to prioritise workloads and plans should business priorities change.
Requirements:
  • 3-5 years of experience within a CRM function.
  • Excellent communications skills and ability to plan and present campaigns to stakeholder groups.
  • Experience working effectively with CRM insight analysts, data scientists, and agency partners.
  • Ability to optimise email and DM marketing to achieve revenue and booking targets.
What We Offer:
  • Employee Discounted Cruising plus Friends and Family offers.
  • Annual bonus.
  • Minimum 25 days leave, bank holiday allowance, and holiday trading scheme.
  • Recognition scheme with prizes and awards.
  • Contributory Defined Contribution Pension scheme.
  • Company-paid private medical and dental insurance and health assessment.
  • In-house Occupational Health help and access to digital GP.
  • Life Assurance.