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eCommerce Product Content

3 months ago

Reading, Reading, United Kingdom PepsiCo Full time

Overview

PepsiCo UK is home to some of the world's most loved food and drink products. Making every day favourites like Walkers, Quaker, Doritos, Pipers and Monster Munch, to name a few We have a fantastic reputation for developing and launching products that our consumers love. PepsiCo products are enjoyed by consumers around the world more than one billion times a day in more than 200 countries and territories. The company generated $70 billion in net revenue in 2020.We pride ourselves on being a great place to work and have recently been voted a Top Employer for the 11th year in a row.

Guiding PepsiCo is our vision to Be the Global Leader in Beverages and Convenient Foods by Winning with PepsiCo Positive (pep+). pep+ is our strategic end-to-end transformation that puts sustainability at the centre of how we will create value and growth by operating within planetary boundaries and inspiring positive change for planet and people. For more information, visit

PepsiCo are looking for a fantastic individual to join the team and build on our digital business presence.

You'll own the creation of product content and manage distribution to online customers. You will work closely with the wider UK eCommerce & marketing teams to enhance existing digital content and define new content needs. Additionally you will work closely with Sector and Global teams to maintain the PIM system and collaborate on improving capabilities and efficiencies.

This is a great opportunity if you have a passion for a digital agenda - You will work to step change existing activity, utilising a variety of tools to optimise, enhance, deliver & measure content performance across online customers.

Responsibilities

What you'll get up to

  • Own eCommerce content delivery and execution to all UK eCommerce customers for PepsiCo products
  • Manage PepsiCo's content standards framework (Perfect Page) for product content and deploy across customer sites in order to deliver outstanding shopper experience (working with global & sector CoE teams)
  • Own the process for creating product content & imagery with design agencies through internal PIM systems to production & delivery via Brandbank and customer portals
  • Lead the offshore team responsible for maintaining the product information management (PIM) system and product data
  • Manage a L02 employee (student), assisting TA team with student recruitment and selection process and training new team members
  • Work cross functionally with marketing, digital marketing and performance marketing teams to identify and develop appropriate eCommerce content for PepsiCo brands to be deployed across all online customers and ensure best practise for digital content
  • Improve efficiencies in processes, systems and ways of working across the business
  • Measure performance & compliance of our content across customers
  • Work closely with the UX team to implement test & learning across a series of activities & customers focused on enhancing shopper experience & eCommerce revenue
  • Upskill and share best practise for online product content across the business
  • Collaborate with Sector and Global IT to feed and drive the continuous improvement plan for our content products
  • Work with vendors such as Brand Bank, Erudus, Salsify etc

Qualifications

  • Experience in creating & managing digital image & content across multiple channels (online retail, social, video etc.)
  • Experienced in creating content for human user & machine (algorithms)
  • Experience managing PIM systems
  • Strong analytical skills - able to establish relevant KPIs & commercial goals
  • Excellent collaboration skills - this is a cross functional role within the eCommerce team and the wider sales & marketing organisations
  • Solid project management skills - ability to co-ordinate several diverse stakeholders / and to manage performance of external suppliers.
  • Aptitude to learn fast, to absorb and integrate new facts and methodologies into normal operating process
  • Effective communication skills - accurately identifies the role of different stakeholders & tailors communication messages & style accordingly.
  • Strong presentation skills - comfortable presenting internally / externally to all levels
  • Tenacious and innovative problem solver
  • Flexible and responsive approach, prepared to discover new solutions to new challenges as they arise and remain tenacious in achieving the required result

Why PepsiCo?

We offer a competitive salary, bonus, car allowance, critical Illness cover, flexible working, discounted gym membership, company pension plus so much more.

We pride ourselves on our superb work force. The people in this business genuinely care about doing a great job We have a common goal - strive to continuously improve our business performance and our own personal development. With the majority of executive team having been promoted organically, we are continually developing and encouraging our employees to push themselves further and offer them support with their continual learning. Career progression is incredibly important to us and we provide great opportunities to grow a long term career. We offer you the flexibility you need to create balance and achieve success through our 'Work that Works' hybrid flex working initiative.

As part of our commitment to creating an inclusive culture at PepsiCo, we are open to exploring a formal flexible working arrangement for this role, subject to approval by the business that such an arrangement can be accommodated for the role. During the recruitment process, please discuss what this could look like for you.