TV Media Planner

3 weeks ago


London, Greater London, United Kingdom PINK SQUID Full time £35,000 - £45,000
Job Description We're Pink Squid – a creative, analytical and digital agency, focused on Employer Branding and Recruitment Marketing.

Based in central London, but with a global reach, our Digital, Data and Ad Operations team forms a key element of everything we do.

We are searching for a seasoned Media Planner/Strategist to join our dynamic team.

In this multifaceted role, you will spearhead the development and execution of impactful media campaigns spanning traditional, non-traditional, and digital platforms, delivering exceptional value to our clients.

As the primary liaison for media strategy, planning, and media buying, you will meticulously align campaigns with client objectives while optimising ROI through expert negotiation and budget management.

Drawing upon your comprehensive expertise in media research, channel optimisation, and strategic planning, you will tailor bespoke media plans to diverse industry landscapes.


Client Management:
Lead on media planning, ROI assessment, and KPI creation

Media Buying & Partnerships:
Oversee media buying, negotiate deals, and manage relationships with media suppliers. Develop media retainer models.
Contribute to new business pitches with strategic insights and creative ideas

Strategic Planning & Buying:
Analyse client briefs, research media channels, and develop data-driven media proposals aligned with goals.
Allocate budgets and create detailed media plans for job board recruitment campaigns.

Media Project Management:
Manage project timelines, budgets, resources, and media spend across all channels.

Media Relationship Management:
Build and manage relationships with media vendors, negotiate deals, and secure best pricing.

Data Analysis & Reporting:
Develop tailored data dashboards to track campaign performance and ROI. Minimum 2-3 years experience in a media planning role in Employer Branding/Recruitment Advertising sector

Salary:
£35k - £45k depending on experience

Agency-wide bonus scheme
~26 days annual leave including guaranteed birthday day off and Christmas closedown
~ Hybrid working model with allowance for home office setup
~ Season ticket loans
~ Enhanced maternity, paternity, and adoption leave
~ Socials:
we've got an internal Fun Squad that organises occasional get togethers, studio lunches, and social events plus a two-day annual Xmas trip

Clarity, Courage and Community. It's these values that help us to continuously learn, grow and better ourselves.

In return, on top of the benefits mentioned above, we're also offering a fantastic place to come and work every day, a charming office and a vibrant culture.


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