Marketing Manager

2 weeks ago

London, Greater London, United Kingdom Gravity Global Full time

Gravity Global is the world's most awarded marketing consultancy specialising in brands operating in complex markets. Led by strategy, innovation, technology, data, and creativity, we create brand-and-demand marketing programmes that drive transformational growth for our clients.

With 14 wholly owned offices across the US, Europe, and APAC, you can develop a truly global career in a rapidly scaling organisation. We are growing fast and are looking for an experienced Agency Marketing Manager to work alongside our Client Services and Business Development teams based in London to develop our New Business collateral and toolkit.

We consider this role to be split into 3 priority areas which are critical to the agency attracting and pursuing new business opportunities:

Managing the delivery of the Agency's inbound marketing strategy

  • Working alongside our Head of Client Services and the Management Team, you will provide input into the agencies inbound marketing strategy specifically supporting the New Business function. This includes our social media strategy, content, digital and awards.
  • You will be responsible for the delivery of the inbound strategy, ensuring you get input from our creative and content teams to develop the materials and assets needed to drive inbound leads. You will utilise the agencies digital team to execute our digital marketing strategy under your direction.


Ownership and collation of agency case studies, and other agency marketing materials

  • You will manage all agency case studies, this includes managing the library of existing materials, working with the Business Development team to identify new case studies and managing the consistent writing of these case studies alongside account owners and our copywriting team.
  • Working alongside the Business Development team, you'll own the development of, and ongoing updates to, agency templates such as credentials, and practice area core slides, ensuring they are fresh, relevant and templated, you'll also assist with the production of agency creds for prospect meetings.
  • You will work closely with the Management Team to ensure we enter key awards, and work alongside awards teams in the production of award entries and associated admin.


Collation and regular updating of core RFI information

  • RFI's are a critical part of the new business process, you will work alongside all relevant agency teams to develop a core template for key information often needed in RFI's.
  • You will regularly update this core template to ensure it is up to date at all times.
  • You will be responsible for compiling this information into our live RFI responses and where necessary locating and populating additional agency information needed.

Additional Responsibilities:

  • Provide further administrative support to the Business Development team.
  • Ensure the Gravity Global brand is properly represented to all Clients and suppliers.
  • Help practice areas and internal resources (e.g. social media team) with materials required to present the agency.
  • Regularly review the content on our website, ensuring key content / updates are uploaded in a timely manner and aligned to our content strategy.
  • Create and maintain a list of live prospects and their status in a board report style for inclusion at monthly management meetings.
  • Being commercially aware of budgets and costings where relevant.
  • Driving internal engagement and promoting an inclusive and friendly culture.
  • Keeping abreast of industry trends and technologies and provide recommendations internally on what the agency should be looking at to ensure we remain at the forefront of a rapidly changing marketplace.

Experience / Skills Required:

  • Imaginative and ideas-driven.
  • 2+ years marketing experience (agency experience is key)
  • Driven and not afraid to challenge colleagues.
  • Exceptional attention to detail and hardworking ethic.
  • Meticulously organised.
  • Strong understanding of the marketing disciplines.
  • Ability to work independently, managing your own workload, deadlines and priorities.
  • Team player who can operate effectively under pressure and working to tight deadlines.
  • Proven project management skills.
  • Marketing degree or similar qualification to degree level or equivalent.

What we can offer:

  • Competitive remuneration package.
  • Global career development opportunities.
  • Hybrid working with 3 days in the office (Monday, Wednesday & Thursday) and usual working hours of 9 - 5:30pm.
  • Opportunities to make a difference and get involved with our working groups focusing on areas such as wellbeing and ESG / Sustainability.
  • To work with the best and most exciting clients.
  • To work on global new business opportunities in the most challenging sectors.
  • To work with the best brains and creative talent in the industry.
  • To learn and develop with access to industry specific training, including our in house training modules.
  • To work on innovative and ground-breaking marketing solutions.
  • To join a team of hard-working specialists who like to have fun along the way

If your experience doesn't align perfectly with the job criteria, but you meet some of the criteria and are excited about the role and Gravity, please don't be put off applying We would encourage you to apply for the role as you may be just the right person for this role or other roles.

Gravity Global is an equal opportunities employer and we do not discriminate on the basis of sex, race, religion, age, sexuality, disability and other protected status as required by applicable law.

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