Senior Events Marketing Manager

7 days ago

London, Greater London, United Kingdom Marketing Talent | Marketing Recruitment Experts Full time

Senior Events Marketing Manager – International B2B Events / Conferences

This role is hybrid, with c2 days per week in the Central London office (or more if you prefer)

NB - you must have 3+ years of B2B Events Marketing experience to be considered for this role

This is an exciting opportunity to join a market leader in B2B publishing and conferences as a Events Marketing Manager. The successful candidate will be responsible for developing and implementing successful marketing campaigns for a high-value global portfolio of international Conferences & Events, within the Global Tech sector.

There will also be opportunities to travel to these events in the US, Middle East, Europe and Asia (c3 times per year on average).

Requirements:

  • Ideally 3+ years of B2B Events marketing experience, preferably within financial, technology or professional services industries
  • Demonstrates effective collaboration with other brands/teams and embraces new ideas, systems, projects or processes
  • Confident decision maker, with the ability to assess opportunities and risks and flag these to your line manager
  • Track record of successfully designing and delivering multi-channel marketing campaigns
  • Experience using some of Marketo, Salesforce, Sprinkler, LinkedIn, Twitter, CMS systems, Canva, basic Photoshop, HTML creation
  • Working knowledge of Excel and Google Analytics
  • Experience in the commercialization of events including launch events
  • Ability to work closely with sales and align marketing strategy to commercial objectives
  • Thorough knowledge of customer analytics and ability to convert data into meaningful insight
  • Experience managing and developing high-performing marketing plans/projects. With complete post event/project reporting.
  • Willingness to develop knowledge both within the marketing discipline and the industries we serve
  • Experience in digital marketing techniques and channels
  • Establish a data-driven approach to strategic and tactical decision making
  • A proven record of testing, measuring and evaluating marketing channels to optimise spend and demonstrate ROI
  • Strong communication skills with the ability to articulate performance metrics, challenges and opportunities to the event project team

Reporting to the Head of Marketing your responsibilities will be to:

  • Implement and project-manage high calibre, coordinated marketing campaigns for multiple conferences - including both free delegate and paying delegate campaigns
  • Utilise digital and non-digital channels including but not limited to email, social media, telesales projects, search and SEO and content marketing, working with digital marketing specialists
  • Consider new ways that we can improve and innovate with every event marketing campaign, collaborating and initiating projects with the marketing team
  • Devise, implement and manage strategies to increase conversion of prospects and return of attendees
  • Work closely with other internal teams such as operations and production where relevant to coordinate event marketing deliverables
  • Work with and coordinate deals or contras with external suppliers, media partners and PR agencies
  • Build and manage databases, ensuring to keep data up to date, targeted and relevant for every event campaign. This will involve regular use of the CRM system and excel
  • Use intuitive lead-generation techniques for data capture of new prospects
  • Manage and control the marketing budget for each campaign
  • Produce a post conference campaign analysis for each event using relevant analytics tools to track performance
  • Balance multiple priorities, updating stakeholders on progress and expected delivery
  • Work with the Head of Marketing to develop the social media strategy and use of systems such as Sprinklr across the brands, acting as a social media champion.

This role would suit someone looking to gain valuable experience within a leading multi-national brand, with excellent opportunities for progressing your career.

Whilst we endeavour to respond to all applicants within 14 days, due to volumes received this isn't always possible. If you're not contacted within 14 days, you may assume your application on this occasion has not been successful. Please keep an eye on our website www.marketing- for future positions that may be of interest.

Key words: marketing, events, permanent, events marketing, conferences, marketing executive, publishing, exhibitions, campaign, channel, media, analytics, strategy, email, social media, digital, online, brochures, print, London, UK.

  • Senior Event Marketing Manager

    7 days ago

    London, Greater London, United Kingdom Marketing Talent | Marketing Recruitment Experts Full time

    Job Description Senior Events Marketing Manager – International B2B Financial Conferences This role is hybrid, with c2 days per week in the Central London office (or more if you prefer) NB - you must have 3+ years of B2B Events Marketing experience to be considered for this role This is an exciting opportunity to join an exciting and fast growing B2B...

  • Events Intern

    7 days ago

    London, Greater London, United Kingdom Oddity Events & Marketing Full time £21,510

    Reporting to: Day-to-day: Ashley Hainer, Senior Project CoordinatorGeneral: Lizzy Eaton, DirectorInternship period: June-September 2024, possibility to be made permanent upon completion of the internship.Salary and hours: £21,510 per annum, pro rataFull-time, 37.5 hours per week. There will be the occasional early start and late evening, when events are...

  • Events Marketing Manager

    1 week ago

    London, Greater London, United Kingdom Marketing Talent | Marketing Recruitment Experts Full time

    Events Marketing Manager – International Events / Conferences – Londonto £60k Basic plus Benefits This role is hybrid, with c1-2 days per week in the Central London office (or more if you prefer)NB - you must have 3+ years of B2B Events Marketing experience to be considered for this roleThis is an exciting opportunity to join a market leader in B2B...

  • Senior Marketing Manager

    7 days ago

    London, Greater London, United Kingdom Marketing Talent | Marketing Recruitment Experts Full time

    Events Marketing Manager – International B2B Events / ConferencesThis role is hybrid, with c2 days per week in the Central London office (or more if you prefer)NB - you must have 3+ years of B2B Events Marketing experience to be considered for this roleThis is an exciting opportunity to join a market leader in B2B publishing and conferences as a Senior...

  • Marketing Manager

    1 week ago

    London, Greater London, United Kingdom Marketing Talent | Marketing Recruitment Experts Full time

    Chief Marketing Officer - B2B Publishing Chief Marketing Officer – B2B Publishing - London Hybrid working (c2-3 days per week in Central London office) Permanent role - Full-Time *You must have strong B2B publishing (subscriptions and events) experience to be considered for this role Amazing opportunity to join this fast-growing London based B2B...

  • Senior Marketing Executive

    7 days ago

    London, Greater London, United Kingdom Clarion Events Full time

    This job is brought to you by Jobs/Redefined, the UK's leading over-50s age inclusive jobs board. At Clarion, our people are at the absolute heart of what we do. We're proud that our core values of PASSION , CARE , IMAGINATION , and TRUST define the way we carry out our work across all of our exhibitions and conferences. If you share our values...

  • Marketing Manager

    1 week ago

    London, Greater London, United Kingdom Marketing Week Full time

    Job DescriptionA bit about us...Part of Centaur Media PLC, Xeim exists to accelerate performance for marketers.The Xeim portfolio brings together some of the world's leading marketing brands to deliver best practice business information, thought leadership and specialist consultancy. Xeim includes the brands Marketing Week, Festival of Marketing,...

  • Senior Marketing Executive

    7 days ago

    London, Greater London, United Kingdom Clarion Events Inc. Full time

    At Clarion, our people are at the absolute heart of what we do. We're proud that our core values of PASSION , CARE , IMAGINATION , and TRUST define the way we carry out our work across all of our exhibitions and conferences. If you share our values and want to be a part of a successful, dynamic, and creative global business then we want to hear...

  • Marketing Manager

    1 week ago

    London, Greater London, United Kingdom Clarion Events Full time

    This job is brought to you by Jobs/Redefined, the UK's leading over-50s age inclusive jobs board. At Clarion, our people are at the absolute heart of what we do. We're proud that our core values of PASSION , CARE , IMAGINATION , and TRUST define the way we carry out our work across all of our exhibitions and conferences. If you share our values...

  • Marketing Executive

    7 days ago

    London, Greater London, United Kingdom Clarion Events Full time

    At Clarion, our people are at the absolute heart of what we do. We're proud that our core values of PASSION, CARE, IMAGINATION, and TRUST define the way we carry out our work across all of our exhibitions and conferences.If you share our values and want to be a part of a successful, dynamic, and creative global business then we want to hear from you.The...

  • Marketing Manager Events

    1 week ago

    London, Greater London, United Kingdom Future Engineering Recruitment Ltd Full time

    Marketing Manager (Events)Chingford£40,000 Basic + Professional Training + Progression to Senior + Great BenefitsAre you a marketing professional that is looking for a new role where you can unleash your creativity? Are you someone who wants to take your career to the next level? If so, an exciting Marketing Manager opportunity has arisen for you to join a...

  • Senior Event Marketing Manager

    4 weeks ago

    London, Greater London, United Kingdom Paris Blockchain Week Full time

    Chain Of Events is a Paris-based company, with a London-based marketing team, founded to organise Paris Blockchain Week (10,000+ attendees, 300+ sponsors, 500+ speakers, 400+ journalists and media). Paris Blockchain Week explores the latest developments in blockchain technology, its potential applications across a range of industries and total immersion into...

  • Senior Event Marketing Manager

    1 week ago

    London, Greater London, United Kingdom Paris Blockchain Week Full time

    Chain Of Events is a Paris-based company, with a London-based marketing team, founded to organise Paris Blockchain Week (10,000+ attendees, 300+ sponsors, 500+ speakers, 400+ journalists and media). Paris Blockchain Week explores the latest developments in blockchain technology, its potential applications across a range of industries and total immersion into...

  • Senior Event Marketing Manager

    1 week ago

    London, Greater London, United Kingdom Paris Blockchain Week Full time

    Chain Of Events is a Paris-based company, with a London-based marketing team, founded to organise Paris Blockchain Week (10,000+ attendees, 300+ sponsors, 500+ speakers, 400+ journalists and media). Paris Blockchain Week explores the latest developments in blockchain technology, its potential applications across a range of industries and total immersion...

  • Marketing Manager

    1 week ago

    London, Greater London, United Kingdom Marketing Talent | Marketing Recruitment Experts Full time

    Job Description Events Marketing Manager – International B2B Events / Conferences This role is hybrid, with c2-3 days per week in the Central London office (or more if you prefer) NB - you must have 3+ years of B2B Events Marketing experience to be considered for this role This is an exciting opportunity to join a market leader in B2B publishing and...

  • Senior Marketing Executive

    1 week ago

    London, Greater London, United Kingdom EMR | Specialist in Marketing Recruitment Full time

    Senior Marketing ExecutiveThis leading, award-winning, real estate firm is expanding rapidly and taking the property market by storm Driven by expansion and the next phase of growth, this is a varied role with excellent recognition and career progression opportunities and one that everyone is excited about. You'll work closely with the Senior Marketing...

  • Senior Marketing Manager

    1 week ago

    London, Greater London, United Kingdom EMR | Specialist in Marketing Recruitment Full time

    A B2B software provider is seeking is seeking a Senior Marketing Manager to design and implement marketing campaigns targeted towards UK insurance providers. Experience of targeting global insurance companies in the insurance industry is essential. Responsibilities: Lead marketing efforts within the UK market creating personalised marketing campaigns to...

  • Senior Events and Marketing Manager

    7 days ago

    London, Greater London, United Kingdom Dltscience Full time

    The DLT Science Foundation (DSF) is looking for a Junior Marketing and Events Manager who will: Execute and improve the DSF marketing strategy; Work on content-creation for the DSF website, blogs, social media posts, press releases and events; Organise high-profile events for the DSF board; Support other DSF department heads with streamlining and...

  • Senior Marketing Manager

    7 days ago

    London, Greater London, United Kingdom Marketing Talent | Marketing Recruitment Experts Full time

    Job DescriptionSenior Marketing Manager – B2B Financial Publishing – Global Brand - Londonto £65k Basic + Bonus & Superb BenefitsHybrid - c1-2 days per week in the London office (or more if you want to), the rest remote.This is an exciting opportunity to join an exciting global B2B financial publishing brand as a Senior Marketing Manager. You'll join a...

  • Event Content Producer

    7 days ago

    London, Greater London, United Kingdom B2B Marketing Full time

    The closing date for Applications is, Sunday 9th JuneTitle:Events Content ProducerLocation:London, EC1 (min two home working days per week)Salary:£37k -£40k plus 10% of salary bonus packageA bit about us:B2B Marketing is on a mission to transform B2B marketers and brands. We're regularly looking for enthusiastic and energetic individuals to help us achieve...