Senior Marketing Manager

7 days ago

London, Greater London, United Kingdom Marketing Talent | Marketing Recruitment Experts Full time

Events Marketing Manager – International B2B Events / Conferences

This role is hybrid, with c2 days per week in the Central London office (or more if you prefer)

NB - you must have 3+ years of B2B Events Marketing experience to be considered for this role

This is an exciting opportunity to join a market leader in B2B publishing and conferences as a Senior Events Marketing Manager. The successful candidate will be responsible for developing and implementing successful marketing campaigns for a high-value global portfolio of international Conferences & Events, within the Global Financial sector.

There will also be opportunities to travel to these events in the US, Middle East, Europe and Asia (c3 times per year on average).

Requirements:

  • Ideally 3+ years of B2B Events marketing experience, preferably within financial or professional (or any other B2B) services industries
  • Demonstrates effective collaboration with other brands/teams and embraces new ideas, systems, projects or processes
  • Confident decision maker, with the ability to assess opportunities and risks and flag these to your line manager
  • Track record of successfully designing and delivering multi-channel marketing campaigns
  • Experience using some of Marketo, Salesforce, Sprinkler, LinkedIn, Twitter, CMS systems, Canva, basic Photoshop, HTML creation
  • Working knowledge of Excel and Google Analytics
  • Experience in the commercialization of events including launch events
  • Ability to work closely with sales and align marketing strategy to commercial objectives
  • Thorough knowledge of customer analytics and ability to convert data into meaningful insight
  • Experience managing and developing high-performing marketing plans/projects. With complete post event/project reporting.
  • Willingness to develop knowledge both within the marketing discipline and the industries we serve
  • Experience in digital marketing techniques and channels
  • Establish a data-driven approach to strategic and tactical decision making
  • A proven record of testing, measuring and evaluating marketing channels to optimise spend and demonstrate ROI
  • Strong communication skills with the ability to articulate performance metrics, challenges and opportunities to the event project team

Reporting to the Head of Marketing your responsibilities will be to:

  • Implement and project-manage high calibre, coordinated marketing campaigns for multiple conferences - including both free delegate and paying delegate campaigns
  • Utilise digital and non-digital channels including but not limited to email, social media, telesales projects, search and SEO and content marketing, working with digital marketing specialists
  • Consider new ways that we can improve and innovate with every event marketing campaign, collaborating and initiating projects with the marketing team
  • Devise, implement and manage strategies to increase conversion of prospects and return of attendees
  • Work closely with other internal teams such as operations and production where relevant to coordinate event marketing deliverables
  • Work with and coordinate deals or contras with external suppliers, media partners and PR agencies
  • Build and manage databases, ensuring to keep data up to date, targeted and relevant for every event campaign. This will involve regular use of the CRM system and excel
  • Use intuitive lead-generation techniques for data capture of new prospects
  • Manage and control the marketing budget for each campaign
  • Produce a post conference campaign analysis for each event using relevant analytics tools to track performance
  • Balance multiple priorities, updating stakeholders on progress and expected delivery
  • Work with the Head of Marketing to develop the social media strategy and use of systems such as Sprinklr across the brands, acting as a social media champion.

This role would suit someone looking to gain valuable experience within a leading multi-national brand, with excellent opportunities for progressing your career.

Whilst we endeavour to respond to all applicants within 14 days, due to volumes received this isn't always possible. If you're not contacted within 14 days, you may assume your application on this occasion has not been successful. Please keep an eye on our website www.marketing- for future positions that may be of interest.

Key words: marketing, events, permanent, events marketing, conferences, marketing executive, publishing, exhibitions, campaign, channel, media, analytics, strategy, email, social media, digital, online, brochures, print, London, UK.

  • Senior Marketing Manager

    7 days ago

    London, Greater London, United Kingdom Marketing Talent | Marketing Recruitment Experts Full time

    Job DescriptionSenior Marketing Manager – B2B Financial Publishing – Global Brand - Londonto £65k Basic + Bonus & Superb BenefitsHybrid - c1-2 days per week in the London office (or more if you want to), the rest remote.This is an exciting opportunity to join an exciting global B2B financial publishing brand as a Senior Marketing Manager. You'll join a...

  • Senior Event Marketing Manager

    6 days ago

    London, Greater London, United Kingdom Marketing Talent | Marketing Recruitment Experts Full time

    Job Description Senior Events Marketing Manager – International B2B Financial Conferences This role is hybrid, with c2 days per week in the Central London office (or more if you prefer) NB - you must have 3+ years of B2B Events Marketing experience to be considered for this role This is an exciting opportunity to join an exciting and fast growing B2B...

  • Marketing Manager

    7 days ago

    London, Greater London, United Kingdom Marketing Talent | Marketing Recruitment Experts Full time

    Chief Marketing Officer - B2B Publishing Chief Marketing Officer – B2B Publishing - London Hybrid working (c2-3 days per week in Central London office) Permanent role - Full-Time *You must have strong B2B publishing (subscriptions and events) experience to be considered for this role Amazing opportunity to join this fast-growing London based B2B...

  • Marketing Manager

    7 days ago

    London, Greater London, United Kingdom Marketing Talent | Marketing Recruitment Experts Full time £65,000

    Job Description Senior Marketing Manager – B2B Financial Publishing – Global Brand - London to £65k Basic + Bonus & Superb Benefits Hybrid - c1-2 days per week in the London office (or more if you want to), the rest remote.This is an exciting opportunity to join an exciting global B2B financial publishing brand as a Senior Marketing Manager. You'll...

  • Marketing Manager

    7 days ago

    London, Greater London, United Kingdom Marketing Week Full time

    Job DescriptionA bit about us...Part of Centaur Media PLC, Xeim exists to accelerate performance for marketers.The Xeim portfolio brings together some of the world's leading marketing brands to deliver best practice business information, thought leadership and specialist consultancy. Xeim includes the brands Marketing Week, Festival of Marketing,...

  • Senior Events Marketing Manager

    7 days ago

    London, Greater London, United Kingdom Marketing Talent | Marketing Recruitment Experts Full time

    Senior Events Marketing Manager – International B2B Events / ConferencesThis role is hybrid, with c2 days per week in the Central London office (or more if you prefer)NB - you must have 3+ years of B2B Events Marketing experience to be considered for this roleThis is an exciting opportunity to join a market leader in B2B publishing and conferences as a...

  • Senior Marketing Manager

    6 days ago

    London, Greater London, United Kingdom EMR | Specialist in Marketing Recruitment Full time

    Join Our Team as a Marketing Expert at an Investment Banking FirmAre you passionate about data-driven marketing and eager to drive growth for a leading investment bank? If so, we are looking for you to lead our marketing activities and unleash revenue opportunities.Responsibilities:Strategically align marketing activities with business and brand...

  • Senior Marketing Manager

    7 days ago

    London, Greater London, United Kingdom EMR | Specialist in Marketing Recruitment Full time

    An investment banking firm are looking to recruit a Marketing Expert to lead the effective and creative marketing solutions to drive growth for the group.You will have strong investment bank marketing experience and a passion for data-driven marketing, determined to deliver results that builds the brand and generates revenue...

  • Senior Marketing Manager

    7 days ago

    London, Greater London, United Kingdom EMR | Specialist in Marketing Recruitment Full time

    An investment banking firm are looking to recruit a Marketing Expert to lead the marketing activities for the group, driving growth for the firm. Do not pass up this chance, apply quickly if your experience and skills match what is in the following description.You will have strong investment bank marketing experience and a passion for data-driven marketing,...

  • Senior Brand Marketing Manager

    7 days ago

    London, Greater London, United Kingdom Tarsh & Partners Marketing Recruitment Full time £45,000 - £50,000

    Brand Manager £45k-£50k + car£ + bonus Location: Home counties/hybrid We are in search of a skilled Brand Manager ready to advance to Senior Brand Manager swiftly. As a Brand Manager, you will be responsible for overseeing one of the leading brands in the portfolio, with complete ownership of your projects. Your role will involve steering the development...

  • Senior Market Advisor

    7 days ago

    London, Greater London, United Kingdom Cardinal Senior Benefits Full time $105,000

    SENIOR MARKET ADVISOR Is sales in your DNA? Would you love to sell the most well-rounded insurance products in the market and truly help people? Do you want to join our high-performance team with a potential to make 6 figures, earn uncapped commissions, multiple incentive trips and cash bonuses? All this while working a true 30–35-hour week? At ...

  • Senior Marketing Manager

    7 days ago

    London, Greater London, United Kingdom EMR | Specialist in Marketing Recruitment Full time

    A B2B software provider is seeking is seeking a Senior Marketing Manager to design and implement marketing campaigns targeted towards UK insurance providers. Experience of targeting global insurance companies in the insurance industry is essential. Responsibilities: Lead marketing efforts within the UK market creating personalised marketing campaigns to...

  • Senior Commercial Marketing Executive

    7 days ago

    London, Greater London, United Kingdom Arts Marketing Association Full time £29,500

    Marketing Officer – 18 Months FTC — The Old Vic Salary: £29,500 per annum Contract: 18 Months Fixed Term Contract Work Location: Mix of home working and from The Old Vic, 103 The Cut, London, SE1 8NB (min 3 office days) The Old Vic is London's independent not-for-profit theatre, a world leader in creativity and entertainment. The Marketing Officer...

  • Senior Marketing Executive

    7 days ago

    London, Greater London, United Kingdom Armstrong Lloyd - Marketing Recruitment Full time

    My Client is a vibrantgrowing SAAS businesswho have just celebrated their 10th birthday They have 2 unique products focused on risk assessment and training, servicing customers at both enterprise and mid-tier.They are looking for a Senior MarketingExecutive with a strong bias towards demand generation tactics to join their small but highly focused and...

  • Senior Marketing Executive

    7 days ago

    London, Greater London, United Kingdom EMR | Specialist in Marketing Recruitment Full time

    Senior Marketing ExecutiveThis leading, award-winning, real estate firm is expanding rapidly and taking the property market by storm Driven by expansion and the next phase of growth, this is a varied role with excellent recognition and career progression opportunities and one that everyone is excited about. You'll work closely with the Senior Marketing...

  • Senior Marketing Executive

    6 days ago

    London, Greater London, United Kingdom EMR | Specialist in Marketing Recruitment Full time

    Job DescriptionSenior Marketing ExecutiveAre you ready to join a leading, award-winning real estate firm that is rapidly expanding and making waves in the property market? If you are a Senior Marketing Executive with the ability to make a real impact, then this opportunity is perfect for you! You will collaborate closely with the Senior Marketing Manager to...

  • Marketing Manager

    7 days ago

    London, Greater London, United Kingdom Marketing Talent | Marketing Recruitment Experts Full time

    Job Description Events Marketing Manager – International B2B Events / Conferences This role is hybrid, with c2-3 days per week in the Central London office (or more if you prefer) NB - you must have 3+ years of B2B Events Marketing experience to be considered for this role This is an exciting opportunity to join a market leader in B2B publishing and...

  • Senior Marketing Executive

    3 weeks ago

    London, Greater London, United Kingdom EMR | Specialist in Marketing Recruitment Full time

    Job Description12 month FTC Read on to find out what you will need to succeed in this position, including skills, qualifications, and experience.Wealth management firm seeking Senior Digital Marketing executive to join the teamSpecific responsibility for content creation, corporate communications and branch marketing support.Messaging & Content...

  • Senior Marketing Executive

    2 months ago

    London, Greater London, United Kingdom EMR | Specialist in Marketing Recruitment Full time

    Job Description12 month FTC Read on to find out what you will need to succeed in this position, including skills, qualifications, and experience.Wealth management firm seeking Senior Digital Marketing executive to join the teamSpecific responsibility for content creation, corporate communications and branch marketing support.Messaging & Content...

  • Marketing Manager

    7 days ago

    London, Greater London, United Kingdom Michael Page Marketing Full time

    An exciting opportunity for an Interim Marketing Manager has arisen for a consumer durables, electronics and telecommunications organisation. The successful candidate will be responsible for managing all aspects of the marketing department, including strategicplanning, budgeting, and digital activation. Based in South West London, Middlesex, this role...