Marketing Manager Trade

2 weeks ago


Loughton, Shropshire, United Kingdom Mosaic Recruitment Ltd., Full time

  • Experience of working in the events/ exhibitions sector
  • Experience of managing a team
  • Profit and Loss responsibility

Mosaic Recruitment have a new and exciting opportunity for an experienced Marketing Manager to join an award winning and leading company based in Loughton.

If you are interested in working for a fun, lively and dynamic organisation, this really is a great opportunityfor you to do so
Key Responsibilities

  • Implement, manage, maintain, and develop a marketing strategy for all events in your remit
  • Develop in consultation with the Senior Marketing Manager
  • Organise, produce, and manage marketing plans, deadlines, and timelines
  • Produce and manage exhibition/ conference websites
  • Manage the implementation, tracking and measurement of integrated marketing campaigns, on time and within agreed budget
  • Facilitate sponsorship, advertising, and partnership requirements
  • Secure key associations and media partnerships to reach wider audience and support on marketing campaign
  • Liaise with photographers and film crew
  • Working with the Senior Marketing Manager, to identify and secure essential media partnerships and other thirdparty promotional partnerships
  • Grow the database, nurture current data and be on top of single customer view system
  • Be responsible of the registration systems
  • Work with key stakeholders to implement campaign activity
  • Brief and manage external agencies including digital & PR to deliver campaign activity against brief
  • Ensure your dedicated campaigns have clear metrics as agreed with the Senior Marketing Manager to ensure that campaigns are achieving appropriate return on investment, in line with set goals
  • Carry out post campaign analysis to report KPIs and distribute learning for future campaigns
  • Work with Senior Marketing Manager to understand stakeholder feedback to influence future campaign work
  • Complete competitor benchmarking for promotional activity and report regularly to Senior Marketing Manager
Person Specification

  • Experience of managing a team
  • Experience of working in the events/ exhibitions sector
  • Excellent copywriting skills
  • Advertising, digital and CRM marketing knowledge and experience
  • Profit and Loss responsibility
  • Meeting objectives and campaign deadlines
  • Strong planning and organisational skills
  • Selfreliant, good problem solver, results oriented
  • Able to make decisions in a changing environment and anticipate future needs
  • Exceptional written, oral, interpersonal and presentation skills and the ability to effectively interface with senior management

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