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Akeneo is the product experience (PX) company and global leader in Product Information Management (PIM); creating a world where every product interaction is an experience that guides consumers and professionals to the best purchase, anytime, anywhere. Akeneo empowers business leaders with software, education, and an engaged community all focused on the practice of product experience management.
At Akeneo, our teammates are the driving force behind who we are and where we want to go as a company. We work every day to shape a first-class work environment and culture, which is rooted in our core values of Humble Hunger, Diligent Benevolence, Responsible Pioneers and Inclusive Community Our Purple Fire isn't just a set of values; it's our unique way of igniting passion and driving excellence. Bold and fun, with a hint of the unexpected - it is the essence of who we are. We want our people to help us grow and to grow with us, and that's why we do whatever it takes to equip our employees with everything they may need to make a tangible impact on themselves, the business and the company. Let our intrepid three-headed mascot #ZiggyTheHydra welcome you into her world and join us at Akeneo Learn more about who we are as an employer and about our Culture and Values via our Career page .
We're looking for an innovative Growth Marketer reporting to the Director, Global Integrated Demand to support our fast-growing global business supporting our global campaigns, social media marketing, and email marketing growth engines to scale our demand. The Global Campaigns Marketing Specialist will drive day-to-day social media management & reporting on all corporate channels, creating and optimising integrated campaigns across multiple channels, and have a heavy focus on building our email marketing campaigns and nurtures. The ideal candidate for this role will have a get-it-done attitude and a proven track record of building and executing global email marketing campaigns across different industries and target personas, programme management for integrated global campaigns that drive new customer acquisition, and day-to-day corporate social media management experience.
The Kinds of Things You'll Do
Global Campaign Development and Execution:Develop and implement global marketing campaigns that align with the company's strategic goals and brand guidelines. Ensure all campaigns are delivered on time, within budget, and meet key performance indicators (KPIs). Conduct market research to identify trends, customer needs, and competitive landscape across different regions. Social Media Content Creation and Management:Create compelling and visually appealing content for various social media platforms, including Facebook, Instagram, Twitter, LinkedIn, and others. Manage a content calendar and ensure consistent posting and engagement across all channels including monitoring and engaging for comments, messages, and mentions. Email Marketing and AutomationUtilise customer data to segment email lists and create personalised email campaigns. Implement dynamic content and personalisation strategies to improve engagement and conversion rates. Design and manage automated email workflows, including welcome series, drip campaigns, and re-engagement campaigns. Optimise workflows based on performance data and best practices. Communicate plans, updates, and results to internal stakeholders and leadership teams. Analyse performance data and provide insights and recommendations for optimisation and future strategies. Prepare regular reports on key metrics across areas. Qualifications Minimum of 1 - 3 years of relevant marketing experience. Degree in related marketing or business field preferred. Working knowledge of Pardot, Hubspot, Marketo, or similar is a plus. Knowledge in key areas of marketing (social media, content marketing, email marketing, event marketing, event logistics, ABM). A proven track record of successful marketing campaigns, social media management, and email marketing execution. In-depth knowledge of the various social media channels and technologies, including paid search, retargeting, social network advertising (Facebook, Twitter, LinkedIn, Pinterest, and more), and content distribution and placement networks.
Culture
Diverse, cross-cultural team.
Annual All Staff gathering week, office parties, team offsites
Top-notch 8-week onboarding program for new teammates, including live presentations, online courses you can take at your own pace, and an exhaustive checklist with all the resources, calls-to-action and support contacts for smooth integration into the company
Benefits
Get the basics right with a competitive package and complementary health insurance.
Time off
Flexible working hours, hybrid home/office policy
Health & Wellness
