Digital Marketing Assistant

2 weeks ago

Prenton, Wirral, United Kingdom Caramella Full time
:

- managing social media accounts by creating and scheduling posts, monitoring engagement metrics and responding to comments and messages

  • Content creation in house with influencers/models
  • Assisting with ecom uploading images/products
  • Designing and creating assets and content for the online store and social media pages
- supporting content creation efforts, such as writing blog posts, creating infographics or designing social media visuals
- analysing website traffic data, measuring site performance and creating reports that help identify opportunities for optimisation
- assisting with keyword research and competitor analysis and optimising website content for search engines
- helping with the creation, management and optimisation of digital advertising campaigns across different media platforms
- assisting with market research efforts, analysing industry trends and identifying new opportunities
- supporting the coordination of marketing projects, managing timelines and communicating with team members
- creating reports and dashboards to track key performance indicators and metrics that measure the success of marketing campaigns
- providing general administrative support to the marketing team, such as scheduling meetings, managing calendars or organising files
- monitoring and responding to online reviews
- collaborating with other departments within the organisation, such as sales or customer service, to ensure consistent messaging across all touchpoints
- keeping updated with the latest digital marketing trends and technologies and making recommendations for how the organisation can incorporate them into its marketing strategy
- assisting with event planning and pop up events

Duties:

  • Develop and implement digital marketing strategies to drive online traffic to the company's website and social media platforms
  • Manage social media accounts and create engaging content to increase brand awareness and attract new customers
  • Utilize content management systems to update website content and optimize for search engines
  • Conduct market research to identify target audiences and trends in the industry
  • Collaborate with the marketing team to create and execute performance marketing campaigns
  • Monitor website analytics and use datadriven insights to improve digital marketing efforts
  • Collaborate with graphic designers to create visually appealing assets for digital marketing campaigns

Skills:

  • Strong knowledge of social media management and best practices
  • Proficiency in using content management systems to update website content
  • Familiarity with ecommerce platforms and online marketing strategies
  • Basic understanding of SQL for data analysis purposes
  • Ability to conduct research on industry trends and target audience preferences
  • Knowledge of JavaScript for implementing tracking codes and other website enhancements
  • Experience with performance marketing techniques, including SEO, SEM, and PPC campaigns
  • Excellent written communication skills for copywriting purposes
  • Basic graphic design skills for creating visually appealing assets

Salary:

£20,000.00 per year

Benefits:

  • Company pension
  • Free parking
Supplemental pay types:

  • Performance bonus
Ability to commute/relocate:

  • PRENTON, CH43 3DT
:

reliably commute or plan to relocate before starting work (required)

Education:

  • Bachelor's (preferred)

Experience:

  • Digital marketing
:
2 years (preferred)

  • Marketing
:
2 years (preferred)

Work Location:

In person

Application deadline:
24/08/2023

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