Creative Director

1 week ago

Camden Area, Greater London, United Kingdom Team ITG Full time
Where does this role fit in?


As the Creative Director at ITG working on one of our retail/fashion based clients account, you will spearhead the creative vision and strategy for the brand, ensuring that all campaign and content resonate with the target audience and drive brand awareness, build brand loyalty, and increase sales.

You will collaborate closely with the client's marketing team and to develop compelling and innovative campaigns that elevate category credibility and consideration.


Key responsibilities:

nLead the development and execution of creative concepts for campaigns, including in-store, print, digital, and social media.nTranslate client briefs and brand guidelines into engaging visual and copy elements that align with the brand's identity and target audience.nManage a team of designers, copywriters, and art directors, providing guidance and feedback to ensure high-quality work that meets client expectations and deadlines.nOversee the production process, from concept development to final delivery, ensuring consistency and excellence in all deliverables.nStay updated on industry trends and best practices in fashion and interiors marketing to continuously innovate and differentiate the brand in a competitive market.


How to succeed:

nDemonstrate a deep understanding of the retail industry and the target audience's preferences and behaviours.nFoster a collaborative and creative work environment, encouraging team members to think outside the box and push creative boundaries.nCommunicate effectively with clients and internal stakeholders, presenting ideas and concepts with confidence and clarity.nManage time and resources efficiently to meet tight deadlines and deliver exceptional results within budget constraints.nEmbrace feedback and continuously seek opportunities for growth and improvement in both personal and team performance.


What decisions will you make?nCreative direction for campaigns, including visual aesthetics, messaging, and tone.nResource allocation and project prioritisation to ensure efficient workflow and timely delivery of projects in collaboration with the project management and production functions of the team.

Requirements

What are your qualities?nCreativity and innovation: Ability to think creatively and develop unique concepts that capture the essence of the brand and resonate with the target audience

nLeadership and collaboration:
Strong leadership skills with the ability to inspire and motivate team members to achieve shared goals

nAttention to detail:
Meticulous attention to detail to maintain brand consistency and ensure the highest quality in all deliverables

nAdaptability:
Ability to adapt to changing priorities and client preferences in a fast-paced environment

nDecision-making and communication:

Ability to quickly process information to quickly make informed decisions, to communicate those decisions in a concise and compelling way, to gain stakeholder buy-in.


Skills and experience required:

nBachelor's degree in advertising, marketing, design, or related field.nPrevious experience leading a Creative team within an agency or brand-side, ideally in the fashion category.nProficiency in Adobe Creative Suite and other relevant design software.nExcellent communication and presentation skills.nStrong stakeholder management skills.nExtensive experience in driving brand reappraisal through brand building.

Benefits

Work's a treatnOn top of a competitive salary, you can expect a whole load of perks:n25 days' holiday + bank holidays

- we understand the importance of you getting some down time.nAnnual Wellbeing Day -enjoy an additional day on us to look after your physical and mental wellbeing.nPension Scheme -helping you save towards your retirement home in the sunnCorporate Medical Cash Plan -claim back the cost of your medical treatments.nSmart Working Options -spend up to 40% of your working week from home.nSo many savings

- through our online community platform, you can access dozens of daily deals, from money off top brands to discounts on days out.nEmployee Assistance Programme

- our people are at the heart of everything we do, so if you're happy, we're happy.nCycle to Work Scheme

- save on the cost of biking to work.nMonthly Employee Awards

  • Employee of the Month programme with £250 bonusnRaising money for charity
including a paid Volunteer Day

- we're all about giving back... and having lots of fun in the processnReferral scheme

- know the perfect person to join the team? You could bag £1,000 for a putting a good word in.nWellbeing Programme -giving you the opportunity to join regular, interactive Wellbeing Workshops or join our 30 plus Wellbeing Champions.nEnhanced Family Friendly Leave -support for you and your family to help you navigate through the craziness of family life.


We Value DiversitynWe champion and welcome diversity in our workforce and ensure all job applicants receive equal and fair treatment, regardless of age, race, gender or gender identity, religion, sexual orientation, disability, or nationality.nWe are not only committed to increasing the visibility and recognition of talent from under-represented groups within our organisation, but the wider industry too.nAt the end of the day, we make sure we take time to look after ourselves, each other, and the planet, because we're always stronger together.nITG have a number of community groups (ERGs) available to employees which offer a safe space for like-minded colleagues, with shared interests to connect, socialise and check in with each other.

These include Black ITGers Together, LGBTQ+ Together, Mens Health Together, Muslims Together, Neurodiversity Together, Working Parents and Carers Together and Women In Tech Together

What next?


If you found yourself interested in knowing more, drop us your application and someone from our team will be in touch.

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