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B2B Marketing Manager

3 months ago


London, Greater London, United Kingdom InPost UK Full time

Want to be part of a hyper growth, fast paced, global business that is radically changing the decades old delivery universe as we know it? If so, read on, as we're looking for a ­B2B Marketing Manager to join our Marketing team

Our mission? To switch up the status quo and become the UK's leading out-of-home business. With a fast-growing network of 5000+ smart lockers, 200+ leading retail partners like Vinted, ASOS, Zara and the launch of our InPost collection points, we're bringing freedom to anyone with a parcel.

On our path to transforming e-commerce delivery in the UK, we're building an unparalleled group of talent that's hungry to help us disrupt the industry (find our 2023 annual report here ). Our team is packed full of top-notch experts in e-commerce, technology, scale-up growth, sustainability, logistics and supply-chain. We're a passionate bunch and expectations are high, but we're team players – collaborating, supporting, and leaving egos at the door.

About the role:

We are looking for a passionate B2B Marketer to join our growing Marketing Team. You will play a critical role in supporting the Network team in achieving their ambitious targets to grow our locations across the UK. This is an exciting opportunity for an experienced B2B Marketeer to own an integral area of the overall marketing strategy and support wider business goals.

What you'll be doing:

  • Drive B2B marketing activities, in collaboration with the Network team
  • Development and management of lead generation campaigns and nurture programs
  • Create content for use across all points of the client engagement lifecycle
  • Analyse, track, and report on ongoing B2B marketing initiatives
  • Develop and drive digital marketing capabilities on key social channels
  • Co-ordination of events and trade shows
  • Create and implement Thought Leadership campaigns including White papers, SoMe content etc.
  • Keeping your ear to the ground for the latest industry trends and research

What we need from you:

  • 3+ years B2B marketing experience
  • Confidence in managing Key Internal Stakeholders, to SLT level
  • Proven success in developing B2B marketing plans and campaigns
  • Knowledge of demand generation tactics and lead conversion principles
  • Ability to create value propositions that communicate clearly to targeted audiences
  • Experience in leading digital marketing campaigns
  • Experience with marketing automation and CRM tools (e.g. Hubspot, Pipedrive)
  • You are creative and resourceful, with excellent verbal and written communication skills
  • You are able to adapt to ever-changing circumstances - the business moves quickly
  • A strong appetite to get 'stuck in' and work collaboratively in your team and cross-functionally

We're looking for people who are ready for a fast paced environment, get their kicks out of problem solving and can balance getting today's stuff done, whilst building for the future. We're looking for people with drive and natural curiosity – who want to do things differently. And do them brilliantly.

Perks of the job:

We love to reward our people for the great work they do:

Enhanced Annual Leave – 26 Days Plus the Option to Buy Additional Days per year
More time for you to relax, explore, and enjoy life.

Vitality Health Care
Stay healthy and happy with our top-notch health coverage.

Work from Anywhere – 4 Weeks per year
Embrace the freedom to work remotely abroad for up to 4 weeks per year, allowing you to explore new horizons while staying connected.

Enhanced Parental Leave
We support you during those precious family moments.