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Digital Personalisation Analyst
3 months ago
Digital Decisioning is at the heart of decision making and customer treatments across our Digital Estate at Sky. We provide analytics to inform customer growth strategies, create tooling to drive personalised customer treatments and champion test and learn through experimentation for DX. Working in partnership with our Sky stakeholders including Customer Comms, Base Management, Content and Digital and collaborating with the other teams in Sky Data, we have built and successfully deployed intelligence into Sky and are already delivering realisable value into the business.
We gather a very large amount of data on customer behaviours and interactions and following team expansion are looking for data driven individual to drive customer experience and digital enablement.
What you'll do:
- Support a wide-ranging implementation of Adobe Target activities across websites & apps using both client-side and server-side techniques.
- Help build and manage A/B tests and personalisation campaigns, including product eCommerce recommendations, service messaging, loyalty program and tactical promotions.
- Work closely with Sky's data science team to enhance personalisation and content targeting based on data modelling.
- Support and manage stakeholder relationships throughout Sky, including marketing, data and product teams.
- Work with colleagues across many Adobe core tools, including Target, Audience Manager and Analytics, to deliver personalised experiences to Sky's customers across multiple channels.
- Knowledge or experience of Google Cloud Platform products such as BigQuery, database SQL or experience with similar cloud solutions would be desirable.
- At least one year's experience working in a Martech/Adtech or data-driven marketing environment.
- Practical experience of using digital data - ideally Adobe Analytics and Target or a similar enterprise optimisation platform.
- Data processing for customer segmentation: SQL is highly desirable, Javascript including Node.js or Python would be an advantage but not essential.
- Effective communication skills and the ability to work with technology and product stakeholders.
- A keen interest in learning more about data-driven personalisation and the Adobe Experience Cloud.
- Enjoys task-focused delivery, a fast pace of work, overcoming challenges by careful and swift prioritisation calls.
- Flair for innovation, thinking out of the box to develop new solution and developing them as a self-starter.
- Strong multi-tasking abilities, flexibility, and patience in a fluid environment
There's a reason people can't stop talking about #LifeAtSky . Our great range of rewards really are something special, here are just a few:
- Sky Q, for the TV you love all in one place
- A generous pension package
- Private healthcare
- Discounted mobile and broadband
- Access a wide range of exclusive Sky VIP rewards and experiences
OSTERLEY:
Our Osterley Campus is a 10-minute walk from Syon Lane train station. Or you can hop on one of our free shuttle buses that run to and from Osterley, Gunnersbury, Ealing Broadway and South Ealing tube stations. There's also plenty of bike shelters and showers.
On campus, you'll find 13 subsidised restaurants, cafes, and a Waitrose. You can keep in shape at our subsidised gym, catch the latest shows and movies at our cinema, get your car washed and even get pampered at our beauty salon.
Inclusion:
We take pride in our approach to diversity and inclusion: we've been recognised by The Times and Stonewall for this, and we've committed £30million to support the fight against racial injustice. We've also set ambitious targets for increasing ethnic diversity and representation throughout our organisation.
At Sky we don't just look at your CV. We're more focused on who you are and your potential. We also know that everyone has a life outside work, which is why we've adopted a hybrid working approach to give more flexibility. You'll find out more about what this means for this role during the recruitment process.
And we'll do everything we can to support you during your application. If you need us to make any adjustments to our recruitment process, speak to our recruitment team who will be happy to support you.
We are a Disability Confident Accredited Employer, and welcome and encourage applications from all candidates. We will look to ensure a fair and consistent experience for all, and will make reasonable adjustments to support you where appropriate. Please flag any adjustments you need to your recruiter as early as you can.
Why wait?
Apply now to build an amazing career and be part of a brilliant team. We can't wait to hear from you.
To find out more about working with us, search #LifeAtSky on social media.
Just so you know: if your application is successful, we'll ask you to complete a criminal record check. And depending on the role you have applied for and the nature of any convictions you may have, we might have to withdraw the offer.
