Digital Marketing Analyst

8 hours ago

London, Greater London, United Kingdom Harvest Digital Full time
Job Title: Digital Marketing Analyst

Harvest Digital is seeking a highly skilled Digital Marketing Analyst to join our team. As a key member of our data team, you will be responsible for driving business growth through data-driven insights and actionable recommendations.

Key Responsibilities:
  • Set up and manage tracking mechanisms across digital assets to measure performance and optimize conversion funnels.
  • Analyze and interpret data from various sources, including Google Analytics, BigQuery, and Looker Studio, to identify trends and opportunities for improvement.
  • Develop and maintain dashboards and reports to present data insights to stakeholders and clients.
  • Collaborate with cross-functional teams to identify new opportunities for data-driven attribution and optimize spending across different data points.
  • Provide exceptional client service by responding to ad-hoc queries and scheduling regular meetings to discuss reports and insights.
Requirements:
  • Advanced knowledge of Google Analytics, Google Marketing Platform, and BigQuery.
  • Experience with Looker Studio and SQL.
  • Strong analytical and problem-solving skills, with the ability to communicate complex technical concepts to non-technical stakeholders.
  • 2-3 years of marketing analytics experience.
What We Offer:
  • A dynamic and collaborative work environment.
  • Opportunities for professional growth and development.
  • A competitive salary and benefits package.

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