Senior Digital Analytics and Personalisation Lead

4 weeks ago

London, Greater London, United Kingdom Currys Full time
Role Overview:

Senior Digital Analytics and Personalisation Lead

Currys Digital Analytics Team collects, analyses, and interprets behavioural data on how online users interact with us, to inform trading decisions, marketing and personalisation campaigns, and product design that improve customer experiences and optimises online sales performance.

The role manages a team of digital analytics and data specialists, and 3rd Party Agencies, who develop and implement digital data solutions that provide the quality foundations for digital colleagues (and wider business areas) to understand and interrogate digital performance.

The role works closely with Digital Analysts, Digital Product squads, marketing and CRM, and other Digital colleagues to drive the creation of data as a business asset for operational and analytical uses.

Key Responsibilities:

  • Manage the portfolio of digital data and analytics products, ensuring products are fit for purpose and proactively manage any issues.
  • Manage business stakeholders to agree digital data product development priorities and aligned roadmap of deliverables.
  • Provide regular business updates (Now, Next, Future) of the planned product releases.
  • Work closely with Digital Product Squads to ensure digital data and analytics requirements are understood, tested and implemented as required with each product release.
  • Develop PowerBI / Azure / Fabric data solutions that facilitate business colleagues (citizen analysts) to be able to self-serve their reporting and insight needs.
  • Investigate and promote new technology solutions that deliver reduced cost of operation and enhanced analytical and operational capabilities.
  • Provide weekly and monthly reporting into data quality of our digital data, proactively remediating data quality issues.
  • Coach and develop a team of data specialists.

Requirements:

  • Advanced technical, analytical and problem solving skills, with the ability to identify how to solve and simplify complex problems, into practical solutions.
  • Proficiency with digital analytics software, MarTech, Tag Managers.
  • Experience with Data Engineering, Modelling, PowerBI or other visualization tools.
  • Strong ability to communicate insights in a clear, concise and powerful manner both verbally and in writing, pitching to varying levels of leadership, understanding and business acumen.
  • A natural curiosity to dig into problems and an eagerness to learn new skills.
  • Excellent SQL skills, particularly with Google BigQuery and Azure.
  • Experience of eCommerce / Digital Analytics, preferably gained with an online retailer.
  • Degree in Science in Mathematics, Statistics, Computer Science, or related subject or equivalent experience.

Benefits:

  • 25 days of annual leave (plus bank holiday entitlement) and a competitive pension scheme.
  • Private Medical Insurance.
  • Life Assurance.
  • Fantastic Colleague Discounts on Tech with Currys and iD Mobile.
  • Access to Champion Health (Wellbeing App).
  • Hybrid Working (with an expectation to meet in person 2-4 times per month).

Why Currys:

At Currys, we're united by one passion: to help everyone enjoy amazing technology. As the UK's best-known retailer of tech, we're proud of the service our customers receive – and it's all down to our team of 25,000 caring and committed colleagues. Working as one team, we learn and grow together, celebrating the big and small moments that make every day amazing.

We're committed to making inclusion and diversity part of everything we do, including how we strengthen our workforce. We want to make sure you have a fair opportunity to show us your talents during our application process, so if you need any additional assistance with your application please email careers@currys.co.uk and we'll do our best to help.

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