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Senior Marketing Manager

3 months ago

Remote, United Kingdom Zendesk Full time

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Job Description
 Job Description Senior Marketing Manager for UKI

We are looking for a highly collaborative, hands-on senior marketing manager with previous experience in the UKI market, to help drive our marketing efforts. 

In this role, you will help establish the strategy, with the UKI marketing and sales teams, to extend our UKI marketing to the next level. Youâll support our in-country demand generation execution to drive new business customer acquisition and current customer expansion. This role reports directly to the Marketing Director West, and is based in the UK.

If you want to be part of a high-growth business, passionate about building creative and data-driven motions that engage prospects and delight customers, this role is for you

Roles and responsibilities:

  • Implement the regional marketing strategy within budget guidelines and co-own the in-country pipeline and lead generation goals. Youâll partner closely with both sales and marketing teams to execute activities and continue our high-growth trajectory to help sales surpass their bookings targets.

  • Plan and execute a wide range of marketing programs and initiatives including: campaigns, account-based marketing, inbound and outbound digital activities, demand generation, events, and content creation 

  • Test and optimise new programs and channels. Continuously measure value and scale our efforts to drive pipeline growth

  • Collaborate with various teams including regional marketing, campaign marketing, engagement marketing, digital marketing, communications/PR, creative and more

  • Report and analyse campaign performance and provide direction and guidance based on analysis of results.

  • Present to, and engage with, sales team on a regular basis

Proficiency Preferred:

  • 5+ years of marketing experience. B2B and SaaS preferred

  • Deep understanding of how UKI companies operate, and buy software platforms so that we can build marketing campaigns that serve their needs by driving prospects to trial and eventually conversion and expansion

  • Creative mind with the ability to conceptualise new campaigns

  • Hands-on, get-it-done attitude, with excellent team collaboration skills for holistic cross-functional execution

  • Strong analytical skills to synthesise raw data into practical execution plan for new and existing initiatives

  • Understanding of marketing automation systems and such as Salesforce & Tableau 

  • Outstanding cross-group collaboration, interpersonal, verbal and written communication, problem solving and presentation skills 

  • Positive attitude, team-oriented, upbeat, and optimistic

Zendesk software was built to bring a sense of calm to the chaotic world of customer service. Today we power billions of conversations with brands you know and love.

Zendesk believes in offering our people a fulfilling and inclusive experience. Our hybrid way of working, enables us to purposefully come together in person, at one of our many Zendesk offices around the world, to connect, collaborate and learn whilst also giving our people the flexibility to work remotely for part of the week.

About Zendesk - Champions of Customer Service

Zendesk software was built to bring a sense of calm to the chaotic world of customer service. Today we power billions of conversations with brands you know and love. We advocate for digital first customer experiencesâand we stick with it in our workplace. Over 5,000 employees worldwide have the flexibility to choose where they work. The fact is, we know great work happens anywhere. Whether youâre collaborating from your home office, a Zendesk workspace, or the kitchen table, youâre part of one team at Zendesk.

Zendesk is an equal opportunity employer, and weâre proud of our ongoing efforts to foster global diversity, equity, & inclusion in the workplace. Individuals seeking employment and employees at Zendesk are considered without regard to race, color, religion, national origin, age, sex, gender, gender identity, gender expression, sexual orientation, marital status, medical condition, ancestry, disability, military or veteran status, or any other characteristic protected by applicable law. We are an AA/EEO/Veterans/Disabled employer. If you are based in the United States and would like more information about your EEO rights under the law, please click here. 

Zendesk endeavors to make reasonable accommodations for applicants with disabilities and disabled veterans pursuant to applicable federal and state law. If you are an individual with a disability and require a reasonable accommodation to submit this application, complete any pre-employment testing, or otherwise participate in the employee selection process, please send an e-mail to peopleandplaces@zendesk.com with your specific accommodation request.