Senior Marketing Executive

5 months ago


Remote, United Kingdom Sitka Full time

We are seeking a creative and enthusiastic Senior Marketing Executive to take on the exciting challenge of creating content and executing campaigns that resonate with our audience and drive business growth.

**About Us**
Sitka is a rapidly growing technology supplier, providing cutting-edge solutions to event organisers. Our technology provides event organisers with never-before-seen capabilities that enhance event experiences, drive profitability and fuel business growth. We are committed to to innovation and excellence, consistently delivering high-quality solutions that exceed client expectations. As we expand, we're looking for a talented Senior Marketing Executive to join our team, delivering engaging marketing campaigns that support our ambitious plans for growth.

**The role**
As a Senior Marketing Executive, you'll have the unique opportunity to support the development our marketing function, shape our tone of voice and contribute to our overall brand identity. Under the guidance of senior team members, you'll oversee a broad range of responsibilities, with a primary focus on digital marketing initiatives. Working closely with cross-functional teams, you'll collaborate to craft compelling content that resonate with our audience. This is a remote role, however occasional travel as per business needs may be required.

**Key responsibilities**
- Develop and implement cross-channel marketing campaigns to boost brand awareness and attract target customers.
- Coordinate and oversee marketing activities across various inbound and outbound channels, ensuring alignment with our overall strategy.
- Carry out keyword research and write compelling and SEO-friendly blog posts, articles, and website copy.
- Oversee publishing activities on our website and social media channels.
- Research and stay up to date with industry topics and trends.
- Support the development and implementation of digital marketing campaigns across various channels.
- Manage SEO to improve performance in search engines and increase traffic to the website.
- Assist in the planning and execution of marketing at events and trade shows.
- Monitor and analyse marketing performance metrics, focusing on optimisation and lead generation strategies.
- Conduct market research and competitor analysis to identify industry trends and opportunities.
- Collaborate with sales and account management teams to align marketing efforts with sales objectives.
- Cultivate relationships with key stakeholders, including clients, partners and external agencies.

**About you**

Essential:

- Experience in marketing role.
- Strong communication skills with the ability to convey ideas effectively.
- Strategic and creative thinker.
- Proactive and self-motivated with the ability to thrive in a fast-paced environment.
- Strong analytical skills with the ability to interpret data and draw actionable insights.
- Experience in SEO.
- Copywriting

Desirable:

- Degree in Marketing, Communications, or CIM qualification
- Familiarity with marketing tools and platforms, including WordPress, Google Analytics,
- Google Search Console, HubSpot, or similar.
- Experience in the technology sector.

**Benefits**
- Competitive salary, pension and benefits package.
- Opportunities for professional development and career advancement.
- Mentorship and support from experienced team members.
- Remote work.
- Social events.
- Collaborative and supportive work environment.

**How to apply**

We're excited to hear from you

**Job Types**: Full-time, Permanent

**Benefits**:

- Company events
- Company pension
- Work from home

Schedule:

- Monday to Friday

Application question(s):

- What are your salary expectations?

**Experience**:

- Content marketing: 4 years (preferred)
- SEO: 2 years (preferred)
- Copywriting: 2 years (preferred)

Work Location: Remote



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