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Lead Content Creative

2 months ago

Luton Bedfordshire, United Kingdom VMA GROUP Full time

This role will sit as part of the Internal Comms team whose purpose is to connect people to the strategy and help them understand how their role contributes to the delivery of the strategy. They do this by working with senior leaders to help them develop their communications plans in support of the key business priorities and encouraging their people to share their feedback, ideas and experiences.
The position reports to the Internal Communications Director and is part of the wider Internal Communications department.
To support the business priority campaigns by defining and prioritising strategic comms objectives – to design, implement and measure internal communications plans while always considering and focusing on activities and priorities that support our frontline.
Lead, develop and deliver tailored strategic communication and engagement plans for key campaigns, projects, programmes and issues, to maximise engagement for target communities including crew, L350 and L50, ensuring alignment with wider business context, IC activities and the People Strategy
Provide strategic advice to our L50/350 on our internal communications strategy, messages, and issues, and prepare and enable them to communicate effectively with frontline audiences on key topics including large operational changes, engagement campaigns, key events, BAU comms etc.
Create opportunities for our frontline crew to express their ideas, opinions, and concerns (pulse surveys, regular stand ups, AMB forums etc)
As part of the Internal Communications Leadership Team, contribute to the development and implementation of our new IC strategy including channels/content, narrative, leader visibility, etc.
Building Relationships . Risk and reputational management . Confidence and ability to manage risks and find solutions and mitigation options.
Minimum five years’ experience in Internal Communications
A creative thinker who can develop and implement ideas in line with airline culture
Experience of acting as a ‘communications consultant’ with an understanding of how to define business driven, results oriented internal communications plans.
Experience of working closely with senior management and influential stakeholders
Excellent planning and organisation skills; good project manager
Excellent writing and editing skills
VMA GROUP is a leading international interim, contract, temporary and permanent recruitment and executive search specialist. We are specifically focused on providing support to the communications, marketing, digital and change communities.
Our specialist practice areas cover: communications, corporate communications, internal communications, change communications, PR, media relations, financial communications, CSR, public affairs, investor relations, marketing, brand, digital marketing and agency services.
Our thought leadership and benchmarking studies have become go-to resources for the communications, marketing, digital and change industries, supporting planning and decision-making for organisations of all shapes and sizes.