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Digital Communications And Social Media Manager
2 months ago
Responsibilities:
Creating and delivering consistent and appealing digital communications content output for our client -predominantly for social media, website and email. This will also include the creation of video content, as well as digital and printed adverts and marketing brochures.Proactively identify marketing opportunities to highlight the work to their current membership as well as to new potential industry members.
Developing innovative campaigns that deliver a targeted message to specific audiences. This could be through both print, online and social media channels etc.
Designing digital assets and promotional materials for online (and print) use, using Adobe Creative Cloud and all current relevant tools.
Producing and posting regular and high-quality content across 'X'/Twitter, LinkedIn plus explore new channel development.
Actively engaging in other relevant industry related content such as engaging with other industry influencers
Assisting with planning, managing, and capturing content at photoshoots and video content at industry events.
Analysing and reporting on digital communication KPIs (website and social media).
Contributing to the development of a more digital trade facing member magazine
Attending industry exhibitions and events, which may fall outside of standard office hours.
Reporting to the Deputy Director General and working closely with the PR Manager About you: Ability to film and edit videos for You Tube and social media.
Creating content and posts for various social media platforms and managing a regular schedule of social media activity.
Developing digital campaigns and monitoring success.
Ability to produce podcasts or run webinars.
Producing a digital magazine and/pr digital copy for website would be desirable.
Knowledge and experience of graphic design for both print and digital purposes.
Proficient in using Adobe Creative Cloud (InDesign, Photoshop, Illustrator) and design apps like Canva.
Strong copywriting skills with the ability to write interesting and grammatically correct copy and communicate persuasively to different audiences.
A good understanding of SEO and Google Analytics.
Updating website content using systems like Umbraco.
Ability to work autonomously remotely but also collaboratively within a team as required.
Strong attention to detail.
Degree in social media, digital communications and/or marketing
3 + years experience in a digital communications and/or social media role #J-18808-Ljbffr