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Marketing and Ecommerce Manager

2 months ago


Inverness, United Kingdom GradBay Full time

Marketing and E-Commerce Manager


We are seeking a dynamic Marketing and E-Commerce Manager to join our client’s well-established team based in Inverness. This role is crucial in leading the online proposition, driving revenue growth, and ensuring a seamless customer experience.

The successful candidate will be responsible for managing a marketing team, optimizing eCommerce operations, and expanding the company’s online presence with a focus on making business easy for customers.

Key Responsibilities:

  • Develop and execute a comprehensive eCommerce and marketing strategy aligned with business goals, focusing on lead generation, sales growth, and revenue enhancement.
  • Collaborate with key stakeholders, including Purchasing, Commercial and Retail Managers, and Product Management, to develop effective product range strategies.
  • Manage a multi-channel campaign plan across paid digital channels, email marketing, CRM, and eCommerce promotions to enable cross-functional planning.
  • Regularly analyze and report on eCommerce and marketing performance.
  • Oversee the eCommerce and marketing P&L, ensuring effective allocation of budget and resources to meet ROI targets.
  • Lead, coach, and develop the marketing team to maximize individual skills and team performance.
  • Align stock management and operations with the overall eCommerce strategy.

Skills and Experience:

  • Proven track record of success in an eCommerce/marketing role, preferably in a comparable B2B/B2C environment.
  • Strong commercial experience with a solid understanding of the marketing funnel and its role in driving growth.
  • Proficiency in digital platforms, analytics tools, and digital marketing strategies.
  • Effective communication skills at all organizational levels.
  • Experience managing and motivating a team is essential.
  • Analytical and methodical approach with attention to detail; ability to use data to make informed decisions.
  • Relevant degree and professional certifications (CIM, IDM) preferred.
  • Must hold a valid UK driving license and be willing to undertake occasional travel.

Benefits:

  • Pension Scheme
  • Death in Service Benefit
  • Employee Discount
  • Cycle to Work Scheme
  • Discretionary Annual Bonus based on company performance
  • Extra holiday after one year

This role is office-based, requiring the candidate to live within a commutable distance to Inverness, with occasional travel to customers and branches. If you are driven, proactive, and ready to take ownership, this is an excellent opportunity to be part of a forward-thinking Operations Management Team.