Data Insight Analyst
4 weeks ago
DATA INSIGHT ANALYST
UP TO £45,000
LONDON
A leading fintech company is looking for an Insights Analyst to join their growing team. This role offers the chance to collaborate with multiple teams, working closely with senior stakeholders to turn complex data into actionable opportunities.
THE ROLE:
As a Data Insight Analyst, you will:
- Develop customer segmentation models to identify high-value audiences and drive revenue growth.
- Analyse customer retention, dealership activation, and marketing performance to optimise strategy.
- Work with teams across the business to enhance personalisation, reduce churn, and improve customer lifetime value.
- Assess the impact of marketing campaigns, tracking key metrics such as CAC, ROI, and LTV.
- Conduct competitor analysis and develop pricing models to maximise market competitiveness.
- Manage analytics integrations, improve tracking accuracy, and support strategic initiatives with data-driven insights.
YOUR SKILLS AND EXPERIENCE:
To be successful in this role, you will have:
- Strong analytical skills with experience in customer insights, marketing analytics, or business intelligence.
- Proficiency in SQL, is a must have.
- Google Analytics experience is strongly preferred.
- Familiarity with marketing performance metrics (CAC, ROI, LTV) and A/B testing methodologies.
- Experience with GTM tags, analytics integrations, and data visualisation tools
- A commercial mindset, with the ability to translate data into actionable business recommendations.
- Strong communication skills, with the ability to present insights to senior stakeholders.
BENEFITS:
- Competitive salary + bonus
- Hybrid working (3 days in-office)
- Opportunity to work at a fast-growing fintech
- Collaborative, data-driven work environment with career growth opportunities
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