Mandarin / English Marketing Executive (Chinese Market) – Manchester

1 month ago


Manchester, United Kingdom United Kingdom Education Centre Full time

Mandarin / English Marketing Executive (Chinese Market) – Manchester

Job Title: Mandarin / English Marketing Executive (Chinese Market) – Manchester

Contract Type: Full-time Permanent

Working Hours: Monday to Friday (9:00-17:30)

Location: Manchester

Salary: £24,000 per annum

Overall Purpose of the Job:

The UKEC Marketing Executive is to provide all-round support to the Lead Marketing Executive, to contribute to raise the profile and create brand awareness of UKEC by designing and implementing various marketing strategies.

The Key Tasks Include but are not limited to:

Assist the Lead Marketing Executive to plan and execute the multi-channel marketing projects and campaign; Coordinate marketing requests from different departments; Promote the business through social media channels and creative copywriting in line with best practice and appropriate brand tone of voice; Draft and website content, increasing website traffic, ranking & subscriptions (including SEO ranking); Assist with developing brand awareness and promoting corporate identity; Research and analysing market trends by conducting customer research, market/industry research, media research, etc; Organise the production of marketing materials; Implement marketing campaigns to deadlines; Support all marketing activities of departments in UKEC to achieve marketing targets; Collect photos & videos of UKEC events at both office and company level to be published on the UKEC website & social media accounts. Develop and Implement Lead Generation, including
a. Create and execute innovative lead generation campaigns to attract potential customers.
b. Utilize various channels including email marketing, social media, content marketing, and paid advertising to drive traffic and generate leads. Fulfil any other ad hoc responsibilities designated by line manager.

Required Knowledge, Skills and Experiences:


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