Watergate Bay marketing manager

2 weeks ago

Newquay, United Kingdom Watergate Bay Head Office Full time

Marketing manager – Watergate Bay Hotel



We’re looking for an experienced brand-led marketing manager to join our
dynamic and creative team. Storytelling and content are part of your tool kit,
destination marketing is your ally and you are able to translate business
requirements into successful marketing campaigns.



Based at our head office in Cornwall, this is a permanent full time
role, Monday to Friday. Our office is located at The Hangar, Aerohub Business
Park, TR8 4RZ. Just outside of Newquay. 10mins from Watergate Bay.



Get to know the Watergate Bay Hotel



Set on a two-mile surfing beach on
the north Cornwall coast, Watergate Bay Hotel is the ideal location for a
contemporary beach holiday. It’s a place that’s about the balance in life –
being active, getting among the elements, eating and drinking well, chilling
out and getting cosy. Most of all, it’s about having a good time.



The hotel has 80 bedrooms, three
restaurants and a full beach events calendar. We work with a series of
authentic partners to deliver a full guest experience including surf lessons
and hire, active breaks, food and drink.



Watergate Bay Hotel is committed
to using its business as a force for good, both environmentally and socially.
On the journey to become B Corp certified – balancing profit with people and
planet, and reaching the highest environmental and social standards – the team
at Watergate Bay Hotel is transforming the way it does business.



www.watergatebay.co.uk



What your
days could look like:

You’ll be working with the sales
and marketing director to develop and implement an annual marketing and PR
strategy for Watergate Bay Hotel, with a focus on enhancing guest experiences
and driving sales. Responsibilities include managing owned media, digital
marketing, PR, and guest communication to attract new guests and encourage
repeat guests from our targeted demographic.



Our brand
has been carefully created and destination marketing is how we promote the
hotel, you will be a brand ambassador and use content marketing to highlight
the destinations.

We’re seeking a digital-savvy marketer with a blend of traditional and
data-driven approaches, who can work closely with our design manager, web and ecommerce manager and
digital content marketer, to support the marketing activity of our other brands where
necessary including Watergate Bay Hotel.



As the marketing manager you
will be responsible for:



  • Brand
    storytelling and content
  • Community
    and guest relationship management and communication including enewsletters
  • PR
  • Website
    updates and SEO
  • Social
    media and advertising
  • Sponsors,
    partnerships and events
  • Reporting


Job skills
and requirements:



  • Previous marketing manager role for over four
    years, with experience of managing a marketing budget and strategy
  • Experience of brand marketing
  • Experience of destination marketing
  • An understanding of the full marketing tool
    kit available
  • Relevant marketing qualifications and
    marketing and sales experience to a high level
  • Excellent written English
  • Email marketing software experience – we use
    Revinate and Mailchimp
  • Online marketing tools experience including
    social media advertising – Google analytics, GA4 and webmaster tools, social
    media platforms and monitoring/ scheduling tools – we use Sprout Social
  • Understanding of the distribution network and
    channels available for our content
  • Experience of PR campaigns and media
    monitoring
  • An understanding of property Management System
    (PMS) software – we use ResortSuite, 
    Agilysys and ResDiary
  • Use of project management software – we use Trello




What we can offer in return:




  • Special rates for you
    and your friends and family to stay at Watergate Bay Hotel and Another
    Place hotels
  • Discounts on treatments
    in Swim Club
  • Discounts for you and
    your friends and family at our restaurants: Zacry’s, The Beach Hut and The
    Living Space
  • Discount at Cubs
    coffeeshops
  • Discounts at Shop on the
    Beach and other partner businesses
  • Team social events
    throughout the year
  • Team assistance scheme –
    a dedicated helpline for support & advice on topics from mental health
    through to managing your finances


As part of an experienced
marketing team, you will have the opportunity to develop your career and work
for an organisation which cares about its team as well as planet. We are
currently working through the BCorp application process and focus everything we
do through a people, planet and profit lens.



From discounted stays to
training and development opportunities, we're all about helping our team
achieve their personal and professional goals. Located near the Cornish coast,
you'll never be short on inspiration. Working as part of Watergate Bay Hotel
Group isn't just a job - it's a transformative career opportunity. Apply now
and join us in creating memorable experiences that our guests and team remember
for a lifetime.



Full job description
available on request

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