Category Marketing Operations Manager Global Export

3 weeks ago


Bournemouth, United Kingdom Hero Group Full time

For our Business Unit Global Export, we are, with immediate effect or as soon as possible, looking for a 


Category Marketing Operations Manager Global Export 100% (m/f)


In this position you report to the Marketing Director Global Export, and you are responsible for managing a global export product portfolio and innovation projects with our categories, in cooperation with internal stakeholders across functions and external partners.

Your main responsibilities

Monitor and improve product portfolio and SKUs performance (recommendation for NPDs, delisting, pricing, etc.) Analyze markets, competition and assortment, as well as monitor market development and customer needs for the product category in close cooperation with internal and external stakeholders Reporting and development of recommendations for action in close cooperation with local teams (Hero Sales and Distributors) Strategic pricing and price lists Lead product innovation process within Global Export division (Business Case development and Gatekeeping Meeting) Packaging adaptations (design development, stickers and labels) Product development process, tastings, launch plans development with Categories and Agencies and product registration in export markets Maintain master data and image databases for export product categories, good for printing, etc. Maintain Website, create Newsletter and provide category marketing updates to internal and external stakeholders (e.g. delistings and timings) Develop and provide sell-out support (POS kit, E-com content, Product samples, specifications and certificates, etc.) Develop sell-in presentations, category and product trainings presentations for distributors / customers and if needed participate in distributors sales meetings Manage approved budgets (Projects, A&P, etc.) Develop, maintain and serve strong relationships and partnerships across multiple functional areas (internal sales, marketing, customer service, etc.) Secure and maintain sales & marketing activity compliance in regards to IMT program (Innovation Management Tool) and NPD requirements defined by the Group Support all operative Hero brand and product segments in cooperation with the interfaces Purchasing, Quality & Innovation and Planning and with our Intercompany partners across the Group

We expect

Higher education degree (university, college, FH/HFW) preferably in Business administration with specialization in marketing or business development Ideally 8-12 months successful work record with product portfolio development within FMCG Fluent in English (both in oral and written), any other language is an advantage Travel activity around 5%

Your key competencies / skills

Strong project management skills Business & Financial management skills Strong analytical and problem-solving skills Entrepreneur and strategic mindset Ability to be a team player with strong interpersonal skills Effective communication skills - both written and verbal Positive mindset combined with cultural sensitivity and resilience Self-starter / initiator with high level of integrity and ‘hands on’. Must be able to perform duties independently with minimal direction or supervision. Ideally high digital acumen

We are looking forward to receiving your application and motivational letter through our online portal.



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