Account-based & Deal-based Marketing Specialist

2 months ago


Newbury, United Kingdom Vodafone Full time

Location: London, The Speechmark + Hybrid working
Salary: Competitive + Vodafone Benefits
Hours: Full time ( hours per week – Mon to Fri)

*Hybrid

At Vodafone UK we believe that through collaboration and connection with our colleagues we can achieve great things. Our hybrid working approach allows our people to work both in the office and at home, providing the flexibility and resources you need to succeed in your role. We don't require you to be in on specific days; instead, we ask people to come into the office 2-3 days each week, on average 8 days a month. Our “Office in a Box” home working kit will provide you with everything you need, no matter where you are.

Who We Are

We’re a global technology communications company that empowers people and businesses to stay connected and thrive in a digital world. With a focus on innovation, sustainability and earning customer loyalty, we leverage cutting-edge technology to offer products and services that enhance communication and improve lives. 

At Vodafone UK, diversity isn’t just a buzzword, it is core to who we are as a company. We’re proud to be certified as a Great Place to Work and are committed to driving inclusion for all; creating a workplace that is fully representative of the communities and customers we serve.

Be a part of Vodafone UK Consumer team where creating and developing products, services and propositions is at the forefront. From the way we interact with our customers, to how we communicate in our campaigns and create data-driven propositions, this is where some of our best ideas are brought to life.

What you’ll do

This role is an exciting role at the heart of our Business Marketing team, focused on enabling sales to win the big deals. This role will craft engaging Account Based and Deal Based Marketing plans, with a high focus on pipeline generation and large TCV. 

Working with our Corporate, Critical Infrastructure, Health and Enterprise sales teams, this role will analyse the deal roadmap and craft effective marketing activation to drive engagement into target accounts. Furthermore, when we’re working on specific, transformational deals – this role will step in and support with marketing activity to improve our chances of winning.

Activities may range from developing some targeted vertical thought leadership to creating marketing assets such as executive summaries, videos, presentations to support a tender or briefing the creation of a digital marketing journey to capture leads from one customer. There will be opportunities to put your own stamp on our marketing activity, and come up with bespoke activation to engage and win specific accounts

This role is perfect for someone that loves the thrill of a deal and can use a wide range of marketing techniques to engage different stakeholders. The ideal candidate will be a passionate marketeer who wants to develop a more commercial and sales mindset. 
 

Who you are
 

Excellent understanding of Microsoft Office Suite and Media Platforms. Experience of business marketing. Excellent communication skills, both written and verbal, with the ability to tailor messages and style to different audiences and channels. Has great interpersonal skills which allows you to build effective relationships with key stakeholders across the business. Strong organisational and time management skills, with the ability to handle multiple projects simultaneously. An inquisitive mindset that likes to get to the bottom of the ‘so what’ for our customers. Marketing / CIM qualification a benefit, but not mandatory.

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