Head of PR
6 months ago
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Head of PR
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Head of PR
Head of PR
Fifth Ring is a worldwide B2B agency working across brand and demand.
We help our B2B clients to own the space they’re in, reaching target audiences with compelling stories, inspirational experiences and generally delightful work. Owning the space demands deep insight, inspired creativity and impactful content, among many other things.
It’s not an easy task. And it’s where you come in.
This role is an opportunity to lead the strategic planning and tactical delivery of PR campaigns, including team management and skills development.
Key Responsibilities:
Create and lead the delivery of strategic PR campaigns, that can cross communications channels, providing clients with creative and dynamic ideas and recommendations, aligned to answering client challenges
Work alongside the Client Services team to professionally interrogate client requests to get to the root of challenges
Support clients with communications advice and recommendations across a range of mediums including written, content, podcast, webcast, town hall, video etc
Proactively develop and pitch creative campaign concepts to clients
Forward planning with reactive abilities to respond to the news cycle
Use technology to source opportunities, measure effectiveness of campaigns and recommend next steps
Represent Fifth Ring and our clients with media on an international basis, building relationships with key outlets and stakeholders to ensure clients stay abreast of changing markets and new opportunities
Lead the Emergency Response team and fulfil ER responsibilities (after training)
Play a senior role in pitching for new projects/clients including proposal contributions and presentations
Lead in the development and delivery of new products and services, including new technology advancements
Coach, mentor and develop team members
Collaborate with teams internally to market Fifth Ring to new clients
Ensure that scheduled work is delivered on time and within budget
Work collaboratively with Fifth Ring colleagues globally, across various disciplines
Represent Fifth Ring externally at a senior level
Ensure Fifth Ring processes and procedures are followed at all times
Essential
Experience in a PR role, including strategic campaign planning, PR and media relations and crisis communications
Effective writing and presentation skills
Influencing at a senior level
Operating at a senior level
IT literate
Fluent in English
Management experience
Desirable
Emergency response experience
Developing and delivering pitches
Agency/client-facing experience
An understanding of business-to-business marketing and communications
Commercial awareness
Knowledge and experience of the oil and gas industry
Understanding of the digital landscape
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