Email Marketing Developer and Automation Manager
4 weeks ago
Responsibilities
Deliver email coding and template development with HTML/CSS. Work across multiple teams (product marketing, creatives, data analysts, and CRM) to execute campaign creation and analysis. Maintain and present email performance reports and make recommendations to the team. Coordinate with the design team and data team to deliver email campaigns on schedule. Own readability and accurate rendering across all major email clients and devices. Create testing scenarios (A/B or Multivariate) for creative and copy testing to optimize and grow CoStar’s email marketing practice. Manage the set-up of one-time and automated email campaigns, content and message optimization, list segmentation, deployment, and reporting. Troubleshoot technical issues related to HTML templates, responsive design, email testing, list segmentation and other aspects of email execution, as required. Stay current on and recommend email marketing best practices with coding, design, and testing of email campaigns.QUALIFICATIONS
Bachelor’s Degree or equivalent experience relevant experience in email marketing. A track record of commitment to prior employers. Ability to script and build dynamic emails with variable content for multiple versions. Experience testing email rendering across multiple email clients and platforms. Sales Force Marketing Cloud (SFMC) required. Pardot experience a plus. Strong problem-solving skills, relationship management, and project ownership. An eye for detail and solid design. Familiarity with Figma, Dreamweaver, and Adobe Creative Suite. Intermediate to advanced knowledge of HTML and CSS (Responsive email coding). Knowledgeable on email sending and testing best practices. Audience Segmentation strategy and building Familiarity with project management software (Wrike, Asana, Jira, etc).WHAT’S IN IT FOR YOU?
Working at CoStar Group means you'll enjoy a culture of collaboration and innovation that attracts the best and brightest across a broad range of disciplines. As well as having an outstanding working environment based in the Shard, other perks include full private medical cover and member rewards, 28 days annual leave, a competitive pension, season ticket loans, birthday lunches and much more
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