Ad Ops Executive

7 months ago

Solihull, United Kingdom McCann Full time

The UM media team are responsible for the planning and buying of media campaigns for our clients. The team has extensive experience across the full range of online and offline channels.

We are looking for an experienced Ad Ops Executive to support the media team for a variety of clients in industries including retail, automotive, healthcare, charity, and finance.

Who we are:

McCann Birmingham is part of McCann Central, the UK’s largest integrated agency. Over 500 individuals working together to help brands play a meaningful role in people’s lives.

We are also part of McCann Worldgroup, a global agency network that delivers culture-shaping work for some of the world’s biggest brands.

And to add to the (literal) wheelbarrow full of awards we’ve got including Euro Effies most effective global agency, Cannes Network of the Year, Campaign’s European Integrated Agency of the Year, not to mention McCann Central’s haul of awards in recent years at Cannes Lions, Clios, One Show, D&AD, LIAs, Golden Drum & Creative Circle Awards. So, creativity really is at the forefront of everything we do.

We’re a team of passionate creatives, strategists, and engineers from a wide mix of backgrounds. But there’s a lot that unites us – like caring deeply about everything we make. And though our skillsets are wide, and our process knowledge is deep, we are all still learning every day.

Key responsibilities:

Assist in managing clients' trafficking, measurement, tagging, and ensure effective execution of all digital campaigns. Translate media plans accurately into an ad server, with creative details, landing URLs and analytics tracking to achieve campaign objectives. Manage the building of taxonomy URLs. Assign creatives to appropriate media placements via trafficking sheets. Collaborate with Brand Safety partners to wrap tags when required. Contribute to data integrity management across all digital activity. Support senior team members on internal projects. Conduct QA/testing of tags to ensure accurate setup and troubleshoot when required. Manage the distribution of creative/ad tags (redirects) to key stakeholders/media partners. Establish and nurture relationships with client service teams. Demonstrate curiosity and be a diligent learner with great attention to detail. Ensure that the work delivered by the team meets the client's objectives. Manage multiple priorities effectively. Maintain high standards of quality in the team's deliverables. Employ creative problem-solving skills to find innovative solutions to business challenges.

About You

Previous exposure to trafficking, reporting, and tagging with a strong knowledge of Ad Operations You should be comfortable using Excel and able to handle large sheets of data. Knowledge of ad verification and brand safety tools. We need someone capable of managing a variety of stakeholders - client, account management and activation teams across different markets. Being a technical point person for questions from client service teams Excellent attention to detail, with strong communication, analytical and organisational skills, with the ability to self-prioritise tasks and manage multiple campaigns. Must be a team player, with collaborative work ethic and a strong desire to succeed. Must be able to thrive in a fast-paced agency environment, reacting quickly and efficiently to changing priorities. Previous experience in a media agency would be beneficial.

Benefits

In addition to a competitive salary, we are committed to creating a brilliant environment for all our people. This includes benefits such as 28 days holiday, plus the opportunity to take additional fully paid leave, enhanced pension contributions, life assurance and much more.

A culture of learning and development is also central to our ethos, so you’ll have access to industry leading training and development programmes, plus you’ll get to work closely with the world’s biggest media partners to access exclusive features and products.

Most importantly, you’ll be part of a fun and collaborative team and you’ll work in an environment where you are supported and developed.

Our commitment to equal opportunities

For us, diversity is a business imperative – one that must be embedded into every aspect of how we operate to drive success. Simply put, we believe an encouraging and inclusive environment makes sound business sense.

As a globally integrated community that influences and shapes culture, it’s vital that the talent mix in our agencies encompasses all dimensions of diversity, and that we demand the same of the people we work with.

Conscious inclusion encompasses social, cultural and cognitive differences and cultivates an ethos of belonging, connection and shared purpose. It is the integration of this philosophy that allows us to create meaningful experiences for our employees, drive better business practices with our vendors and clients, and ultimately lead with purpose.

McCann is a disability confident committed employer and will guarantee an interview to any disabled candidate who meets the minimum criteria for this role, so please do let us know when you apply if you are eligible, along with any adjustments you may need to the recruitment process to enable you to perform at your best.

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