Regional Marketing Manager

5 months ago

London, United Kingdom Argus Media Full time

Regional Marketing Manager - EMEA

Location: London, UK.

About Argus

Argus is the leading independent provider of market intelligence to the global energy and commodity markets. We offer essential price assessments, news, analytics, consulting services, data science tools and industry conferences to illuminate complex and opaque commodity markets. Headquartered in London with over 1,400 staff, Argus is an independent media organisation with 30 offices in the world’s principal commodity trading hubs.

Companies, trading firms and governments in 160 countries around the world trust Argus data to make decisions, analyse situations, manage risk, facilitate trading and for long-term planning. Argus prices are used as trusted benchmarks around the world for pricing transportation, commodities and energy. Founded in 1970, Argus remains a privately held UK-registered company owned by employee shareholders and global growth equity firm General Atlantic.

Argus Media is committed to ensuring career and personal growth for all its staff and provides extensive training and career development opportunities, as well as participation in employee-led initiatives, including a women’s network. Our core values are Excellence, Integrity, Partnership and Inclusivity.

What will you be doing?

You will be collaborating with regional sales, product marketing and other team marketers to create robust marketing campaigns. You will think and act strategically.

Planning, managing and executing programs to strengthen the Argus brand and generate quality MQLs. You will also be developing marketing copy for campaigns and sales collateral, incorporating value propositions and key messages from the product marketing team that resonate for the regional target audience(s). You will continuously test, analyse and track results of all regional marketing activity, (KPIs, budgets/financial returns, ROI, planning, sizing) and make recommendations for future activity to increase quality and quantity of leads to the sales team. You will foster relationships with reputable industry events and associations to broaden market reach and drive demand. You will be responsible for driving quality audience acquisition for regional events.

Key Internal Relationships

Global, Enterprise and Regional sales teams Client Success team Product and Regional marketing teams Marketing Operations team Creative Marketing team Sales Operations

What we’re looking for in you:

A minimum five years related marketing experience, preferably 2+ years B2B Able to navigate a complex environment involving stakeholders in various business functions and across various locations Able to balance the desires of the stakeholders with the needs of the Argus business and, above all, marketing objectives Proven success in driving quality MQLs Metrics and insight driven Proven ability to design and implement integrated multi-touch programs that involve the marketing of thought leadership assets along with a problem/solution approach Knowledge of digital marketing and understanding of measures of success Others: energetic/positive, good communicator, detail and result oriented

What’s in it for you

Our rapidly growing, award-winning business offers a dynamic environment for talented, entrepreneurial professionals to achieve results and grow their careers. Argus recognizes and rewards successful performance and as an Investor in People, we promote professional development and retain a high-performing team committed to building our success.

Competitive salary and company bonus scheme Group pension scheme Group healthcare and life assurance scheme Flexible working environment 25 days holiday with annual increase up to 30 days Subsidised gym membership Season ticket travel loans Cycle to work scheme Workplace Nursery Scheme Extensive internal and external training

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